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    customer retention

    How Subscription Model Helps Online Businesses Boost Client Retention

    Published on 2023-01-23 By Shanice Jones

    Each year, more and more purchases are being made through a subscription model. Research shows that 15% of online shoppers are paying for a subscription box product, while 59% are paying for a subscription service. Considering over 2.14...

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    Which Apps Are Used for eCommerce?

    Published on 2023-01-21 By POWR

    If you’ve ever tried to run an ecommerce business at scale, you’ve probably encountered time management issues. Setting up a store, handling products, and everything in between can seem endless. It’s nearly impossible for a single person to...

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    6 LinkedIn Content Marketing Tips for B2B Lead Generation

    Published on 2023-01-18 By Abhishek Talreja

    LinkedIn is the go-to channel for B2B content marketing and lead generation. As a business owner or a marketer, you can post LinkedIn content and build a solid personal brand. 

    But, you must do it strategically to get the desired outcome from...

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    Best Email Marketing Platforms for Small Businesses

    Published on 2023-01-03 By Mick Essex

    If you don't have an email marketing plan as a pillar in the digital motion of your Go-To-Market (GTM) strategy, it's a safe assumption your competitors do.

    Whether your company is product-led or you have a robust inbound/outbound sales team,...

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    Innovative Email Marketing Strategies that work for SMEs

    Published on 2022-12-30 By Apoorva Jha

    Consumers don’t want a surplus of emails and messages. As a marketer, you have to be on your feet regarding your marketing plan.

    Small business owners can seem intimidating to accomplish their marketing needs. Email marketing is an excellent...

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    Top 10 Social Media Analytics Tools

    Published on 2022-12-29 By Ian David

    Rigorous posting on social media does not always mean social media success. What kind of posts attract maximum engagement? What time should you post, and how are your competitors doing it?

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    11 B2B Marketing Trends To Optimize Your Website

    Published on 2022-12-27 By Wasim Charoliya

    B2B marketing trends are evolving at lightning speed as content marketing gains importance.

    *Updated 6/25/2024

    Marketers have changed their attention from sales to digital content marketing and search engine optimization techniques to attract...

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    The 8 Best Customer Service Support Tools for SMBs

    Published on 2022-12-26 By Andre Oentoro

    Quick, almost instant responses from customer support teams are critical to engaging today’s busy customers. No one wants to wait for hours to get their issues fixed through emails or wait on hold waiting to talk to customer service for what...

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    5 Best Practices for Getting Your Return Policy Ready for the Holidays

    Published on 2022-12-22 By Guillaume Deschamps

    The holiday season is a busy time of year for small business owners.

    *Updated 6/26/2024

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    8 Best Shopify Themes

    Published on 2022-12-20 By Tina Stefanova

    For Shopify sellers who want to give their eCommerce businesses an extra push to succeed, Shopify themes are an oft-looked but essential part of the formula.

    *Updated 6/26/2024

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    7 Techniques to Boost Your Visual Content This Holiday Season

    Published on 2022-12-16 By Kelly Moser

    The holiday season is upon us, and your customers are already searching for the perfect gift.

    *Updated 6/26/2024

    Many small business owners are unaware that 60% of Americans begin their holiday shopping in the fall, with about 40% starting...

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    9 Things to Do Before Creating a Business Website

    Published on 2022-12-14 By Patrik Taliga

    You've started planning your new website, but where should you begin? We've put together a list of things you should do to ensure the success of your newly launched website. Read along to find out!

    *Updated 6/30/2024

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    Organic vs Paid ads

    Organic vs Paid Ads: What Is More Important and When To Implement

    Published on 2022-12-12 By Arsalan Jabbar

    Organic marketing and paid advertising are two terms that classify most digital marketing strategies.

    *Updated 7/5/2024

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    Top 9 Hot eCommerce Trends

    Published on 2022-12-10 By Maryia Fokina

    E-commerce has become more than a buzzword: the world has experienced a true eCommerce revolution in recent years.

    *Updated 7/5/2024

    And if history is any judge, the next 3 - 5 years will prove that it will remain an industry standard from...

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    5 Email Drip Campaigns Your Business Needs

    Published on 2022-12-08 By David Campbell

    A properly executed email marketing campaign can increase conversions. Email marketing has a return on investment of $36 for every $1 spent. That translates to more revenues for your company.

    *Updated 7/5/2024

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