How To Increase Conversion Rates In Digital Marketing

In digital marketing, conversion is the goal that every business owner and marketer strives for, but only a few achieve consistently. When you increase your conversion rate, you increase your sales and return on investment. To be successful,...

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7 Content Types That Can Earn You Authoritative Backlinks

Backlinks have always been an important ranking signal for Google and other search engines. A recent Backlinko study of 11.8 million Google search results showed that top-ranking pages have more backlinks than others. 

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How To Put A Birthday Countdown On Facebook

Adding a birthday countdown timer to your Facebook page is an excellent way of marking a special event, celebration, or competition that you want to publicize!

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How to Improve Your Website Visitor Experience in 5 Steps

It's understandable that most businesses value their online presence during the pandemic. And the truth is that today many customers discover your business online first, so every aspect of your online presence, specifically your website needs...

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How To Do Birthday Countdown On Instagram

Instagram has a great Stories feature called Countdown. It's super simple, with the caveat that it's limited to twenty-four-hour Stories and not something you can use elsewhere.

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eCommerce Brands: How To Keep Your Customers Happy

If you've been running an eCommerce business for any length of time, you understand that it takes more than great products or services to stay afloat: keeping your customers satisfied and happy with your company is tantamount to your long-term...

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How to Improve Customer LTV Using Video Marketing in 2022

Thanks to video content gaining more and more popularity in the digital world, new marketing opportunities are arising.

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Where To Put Reviews On Your Website

Consumers are increasingly becoming more alert when searching for products and services on the internet. Studies have shown that almost 80 percent of online shoppers today go through customer reviews before they make a purchase. Therefore, if...

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Can I Use Yelp Reviews On My Website?

Including customer reviews on your website improves your site’s search engine optimization (SEO) and shows you are trustworthy to potential clients. Business owners often ask, does responding to reviews help SEO? The answer is yes! Google has,...

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6 Customer Service Trends for eCommerce Brands in 2022

There's massive competition in the eCommerce space. To stand out amongst the worldwide ecommerce industry that is bound to become a $5.55 trillion market by the end of 2022, you need to put in some effort. And one of the many ways to make a...

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How To Create an eCommerce Business Website With WordPress

Nowadays, it's easier than ever to create a professional-looking website for your business. However, if you're selling products or services online, you'll need more than just a pretty website. You'll need an eCommerce platform that can take...

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Facebook Ad Copy: How to Make a Good Facebook Ad That Drives Clicks and Conversions

Social media platforms are now the hub of marketing, be it Instagram, Twitter, YouTube, or Facebook. But why is Facebook considered the best among all when it comes to marketing paid ads? Well, because it has more than 1.9 billion active users...

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Should I Use a Paypal Business or Personal Account?

Nearly everyone who buys or sells online has a PayPal account. Most PayPal users have a standard PayPal Personal account and use it to pay for online purchases or transfer funds to friends and family. PayPal is also useful for business owners...

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7 Low-Cost Ways to Boost eCommerce Brand Awareness

eCommerce has experienced remarkable growth over the last several years - and especially under the conditions of the Covid-19 pandemic that changed online shopping behaviors forever. With malls closed, businesses had to adapt quickly to ensure...

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Does PayPal Business Cost Money?

Nearly everyone has a PayPal account. Many e-commerce shops use PayPal for a seamless checkout experience. Integrating it into your website makes it easier and safer for customers to complete transactions. 

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