Why Aligning SEO and PPC Can Help You Increase Profit Rates

Since the onset of the pandemic, businesses have been forced to rely on different methods and strategies to generate leads, increase traffic, and turn up conversions. But there seems to be a split in schools of thought when it comes to SEO...

SMS marketing and Social media ads are great marketing channels to scale your business online and boost conversions.

The holidays can be a stressful time of the year, but they are also a great opportunity to stand out from the competition and solidify your customer base. Use that opportunity and make the right first impression with your customers. After...

Are you tired of the massive number of complaints you receive on multiple platforms? These complaints, when left unattended, lead to long negative reviews impacting your future sales. Hence, it’s crucial to keep your current customer base...

Previously we discussed how you can create a holiday marketing plan for your online business. In this week’s article, we’ll look at how you can complete your plan with some POWR apps to reap the benefits of the holiday season. The following...

Most modern businesses focus on apps as their sole method of mobile marketing. Apps are an excellent mobile marketing channel because of the interactive experiences they offer customers, but they’re not always the quickest way to...

Your marketing and sales teams are most likely driven by the data collected from potential leads, building your database on the research and feedback you’ve painstakingly collected over the years. The process of data collection and review...

One of the best things that consumers now have access to would be product reviews. Every consumer who has bought a product from a business can now review what they purchased.

A holiday is not just time to watch movies, shop for perfect gifts, and enjoy quality time with your loved ones. Holidays are important periods for businesses because sales surge for some time as many people get to shop.

The holiday season is coming up, which means that it’s time to think about planning your holiday marketing campaign. This is the time of great opportunity to increase your sales and build customer loyalty so you absolutely need to run...