digital marketing

    What is POWR One?

    There are a million and one ways to build a website, so how do you know where to build it and what to use to make it the way you want?

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    Content Marketing: 5 Reasons Your Strategy Isn’t Working

    Businesses have been creating content since the 18th century. And just as today, the branded content that companies produced back then was also strategically designed to build an audience. So what’s changed? And more importantly, what has...

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    Why Client Referral Programs Are So Successful For Your Marketing Plan

    The efficiency of consumer referral programs appears to have little to do with rationale yet everything to do with the most fundamental aspects of human nature. How would that be? Find out by reading on!

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    16 Tips For Creating An Email Marketing Campaign That Converts

    Want to know what makes a good email?

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    Best Christmas Email Newsletter Design Ideas

    As we gear up for the holiday season, the importance of sending out a well-designed, engaging Christmas newsletter cannot be understated. 

    This post explores the key aspects of creating an impactful Christmas newsletter - from using thematic...

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    Data-Driven Strategies: Using Analytics on High-Quality B2B Leads

    In B2B sales, reaching and engaging key decision-makers is essential. It significantly boosts deal closures and lead conversions.

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    Clicks, Conversions, & Creativity: Mastering Digital Marketing Matrix

    In the heart of every bustling marketplace, a dance unfolds - a dance of potential customers navigating their choices, of store owners beckoning with enticing offers, of products and services vying for attention.

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    Boosting Conversions Through Lifecycle Marketing

    Do you need help converting your website visitors into loyal customers? Do you want a proven strategy to boost your conversion rates and drive consistent growth for your business? Then you are like every other small business owner out there,...

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    10 Things You Didn't Know About Starting a Brewery

    Starting your brewery or distillery may sound like the ideal job for beer lovers. Craft beer has a certain level of experimentation and room for creative input that mass-produced beer simply can’t match.

    However, as a beer entrepreneur, it’s...

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    Brand Growth Strategy: How Link Building Creates Connections

    Communication is rapidly evolving with technological advancements. Aside from chatting with people online or commenting on posts, link-building is another way to connect communities. 

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    5 Ways to Nail eCommerce Email Marketing

    Email marketing is one of the most cost-effective channels for today's businesses, with more than most organizations utilizing email marketing to contact and engage their audience.

    And your results can look like this:

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    Scarcity Marketing: Does It Actually Work?

    Scarcity marketing is nothing new, but the big question is, does it actually work? "We only have two units left, so it may be gone if you don’t buy now!”  How often have you seen or heard a variation of that statement? 

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    TikTok Marketing for Your Health & Beauty eCommerce Store

    Greetings, cherished entrepreneurs and visionary magnates of the health and beauty realm! Are you pursuing to illuminate your e-commerce domain with the incandescence of success?

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    Digital Marketing Strategy for Small Business - A Definitive Guide

    In today's digital age, small businesses have unprecedented opportunities to reach and engage with their target audience. But without a clear and well-structured strategy, you are leaving a lot to chance.

    Digital marketing has become...

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    Amplifying Leads and Conversions: The Influencer Marketing Impact

    Influencer marketing is making some serious waves in the digital world. Why? Because influencers have this unique way of connecting with people, which is why businesses are noticing it more and more.

    We’re here to get into the real meat and...

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