digital marketing

    Brand Design: Key Concepts and Importance in Modern Marketing

    Branding is not just a buzzword in modern marketing. It's the key to defining your business’s reputation and making it stand out in a sea of competitors.

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    AI and GPT in Digital Marketing Strategies

    Nowadays, many marketers use the Internet and various digital tools to improve their quality and efficiency. They have a wide variety of AI-based (artificial intelligence) applications and software that offer great prompts, examples,...

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    How Digital Marketing Helps Transform Leads into Loyal Customers

    Customers are kings, and making them loyal is crucial for all, including you and me.

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    Social Media Channels Marketers Should Give the Most Attention To

    Social media has become indispensable for businesses looking to expand their reach and connect with customers. But which platforms matter most?

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    Digital Marketing for SMBs: 10 Data-Driven Tactics to Boost Sales

    With innovations disrupting best practices seemingly every day, small and medium-sized businesses (SMBs) often find themselves in a maze of new trends and technologies.

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    Social Media Marketing and Growth Tactics for 2024

    In the dynamic world of digital marketing, social media stands out as a critical avenue for brands aiming to solidify their presence and drive growth.

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    Digital Transformation Strategies for Restaurants That Just Make Sense

    If you own a restaurant or plan on starting one, you’re likely interested in the market's profitability. In 2024, revenue in the food market reached USD 10.07 trillion and is expected to grow by 6.53 percent every year.

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    Empathy in Action: Building Lasting Connections via Cause Marketing

    The worldwide internet penetration rate is at around 65.7% and constantly climbing.

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    Maximizing eCommerce Success: A Guide to Digital Efficiency

    In an era where digital presence dictates business success, small business owners face the monumental task of not only launching but also sustaining and growing their eCommerce platforms. 

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    Email Marketing Metrics You Should be Tracking (But Probably Aren't)

    In the fast-paced world of digital marketing, email remains a powerful tool for businesses to connect with their audience.

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    The Future of Monetization: Innovations and Trends in Ad Networks

    Today, no business can thrive without a website. Sometimes, it serves as an informative platform detailing the products and services offered by the company, while other times, it functions as a complete online store.

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    Step-by-Step Guide on Using AI for Personalized Lead Nurturing

    Are you tired of sending the same generic email campaign to every lead on your list?

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    How to Get Started With Composable Commerce

    When setting up an eCommerce business, it might seem easy to just choose a single platform that contains all of your frontend and backend solutions.

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    Integrating Social Media into Your Website Design

    It’s a good thing that we live in a social media driven world nowadays because this opens a whole new world of opportunities for business leaders, marketers, and web designers. 

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    Personalization in Digital Marketing: How Far is Too Far

    Consumers want personalization – they know others use their data and expect it to result in relevant, helpful content. How much and what kind of personalized content do you use in your digital marketing strategies?

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