POWR Is Acquired by Pluribus Technologies

Published on 2021-07-19 By Josh May

Today is an exciting day for us all at POWR. 

Read More

How to Create a Referral Program for Your Online Business

Published on 2021-07-09 By Sophie Spivack

It goes without saying that while the push to attract new customers is important, gaining your customer’s trust, and being able to convert those customers into tried and true, lifetime patrons is key to increasing sales. Yet, this mission...

Read More

POWR Roundup: More Integrations and a Focus on Helping You Increase Conversions

Published on 2021-07-07 By Stephanie Strong

Hey there POWR Heroes! 

Read More

Striking the Balance Between Customer Acquisition and Retention

Published on 2021-06-24 By Nahla Davies

The traditional marketing methods of most online retailers have become disrupted. Retailers now have to recalibrate in order to meet new demands and strike the right balance between customer retention and acquisition. 

Read More

Building an Ecommerce Website: Expectations vs Reality

Published on 2021-06-21 By Sophie Spivack

By now, everyone is aware that online businesses lead the charge when it comes to modern commerce. In this day in age, in order to be an operating business, it is almost imperative to have not only a fully functioning website, but also a...

Read More

Collecting Leads on your Ecommerce Website: 4 Do’s and Don’ts

Published on 2021-06-15 By Stephanie Strong

Leads are a very important thing for an online business. Without leads it is very hard to get new customers. This is because more than 90% of people are not ready to make a purchase when they visit your eCommerce website. While gathering...

Read More

Reduce Shopping Cart Abandonment with A Countdown Timer for Shopify

Published on 2021-06-14 By Emilie Murphy

We’ve all been there, browsing an online store on our phone and thinking “Wow, this shirt would be perfect for next weekend”. We’ll add it to our shopping cart, and then sit on it. In 85% of cases, we don’t complete our purchase. 

Read More

Ecommerce Websites: What is Visual Identity and Why Does it Matter?

Published on 2021-06-04 By Sophie Spivack

Choosing what to wear each day, or how we do our hair are all decisions that create your own unique look and affect the way in which others perceive you. The same simple concept goes for your eCommerce website. Building a brand that is...

Read More

Top 5 E-commerce Conversion Rate Optimization Tactics

Published on 2021-06-01 By Lucy Manole

Is your e-commerce conversion rate dropping? Don’t worry, you’re not the only one! As per the most recent survey and studies in 2020, the average conversion rate of e-commerce websites is 2.86%. However, if your conversion rate is falling...

Read More

How Understanding the Buyer’s Cycle will Help Your Online Business Grow

Published on 2021-05-28 By Stephanie Strong

If you are a small business owner or marketer this article will help you understand the importance of a buying cycle and how to use it to your advantage. You see, 92% of people visiting your site are not yet ready to buy your product. They...

Read More

Get 20% More Sales With the New PayPal Pay In 4 Integration

Published on 2021-05-27 By Emilie Murphy

It’s no secret that having a smooth, seamless checkout process is essential for any eCommerce business. This is even more true in the age of Covid, with online spending in the US increasing 44% in 2020 over 2019. In spite of a huge boost in...

Read More

3 Steps to Take When You Start an Online Business

Published on 2021-05-20 By Stephanie Strong

Communication is key to any relationship, and that includes customer relationships. Yet communication is one of the hardest skills to master because it requires you to think beyond yourself and begin to understand another person's...

Read More

Best 5 Apps for Your eCommerce Store

Published on 2021-05-17 By Emilie Murphy

Setting up your eCommerce business is a fun and exciting experience. You’ve found a product you’re passionate about getting out into the world, and if you get things right it really pays off. That’s why it’s so important to get on the right...

Read More

Why a Customer Loyalty Program Drives More Sales (and How to Create One)

Published on 2021-04-20 By Kevin Payne

It’s common knowledge among marketers and business owners that 80% of your company’s profits come from only 20% of customers. What this means is that customer loyalty goes a long way. If you can keep customers engaged to your brand, they’ll...

Read More

How To Collect More Leads For Your Business In 2021

Published on 2021-04-19 By Emilie Murphy

The number of people visiting your website is an important number to track for any business. Don’t you just love the excitement of seeing those numbers go up? The thing is, until those visitors take action they don’t really have much value...

Read More
← Previous 1 2 3 4 Next →