Your business is up and running and you are ready to have potential clients and customers get in-the-know about all that you have to offer. Your email subscriber list is an important part of getting the proper exposure for your business. This...

You’ve planned your social media calendar, thought of a punchy hashtag, creative assets are approved and everything has been scheduled. Now what? Amplify it! 

Ecommerce shopper analytics helps brands track performance across digital channels and audience segments, with the goal of improving sales. In this sense, paying close attention to the trends in these data signals is an important aspect of an...

Take a look at this survey conducted by Baymard Institute on the reasons for eCommerce cart abandonment:

Let’s say, you want to offer a streamlined way for your customers to connect with your customer service team. You come across video chat and seem to be fascinated about how effortless it’ll be for your team to positively impact customers.

A pop-up form is the small window that appears or pops up while browsing a website. Digital marketers frequently use pop-ups for advertising and generating leads. Many internet users are on the fence when it comes to pop-ups. While browsing a...

In the current time, the success rate of a business depends on countless factors. One of those significant factors is customer experience. No matter what kind of business you are running, customer experience is a critical factor. Why? 

Pop-up forms appear on websites striving to grab a visitor’s attention and push advertising content. An ad that opens a new window is a traditional pop-up. First appearing between the 1990s and early 2000s, pop-up browsers proved to be quite...

1. What is the post-purchase experience?

Post-purchase experience refers to customers’ behavior after they purchased the product. 

Pop-up messages seem to carry the connotation of being a persistent nuisance when visiting websites. In the late 1990s and early 2000s, when pop-ups weren’t normally personalized and relevant to customer interactions and intent, online viewers...

Facebook has become a powerful channel for both socializing and marketing purposes. Recent studies have shown that about 91% of B2B and 96% of B2C vendors are currently using Facebook for promoting and selling their products and services....