website optimization

    8 Holiday Digital Marketing Tips

    The holidays are officially here, so retailers everywhere are launching holiday marketing campaigns. Practical Ecommerce predicts a slowing in holiday spending, so getting your digital marketing campaigns prepared will be critical for...

    Read More

    6 E-commerce Marketing Channels You Could Be Using

    Choosing the best eCommerce marketing channels for your business can seem challenging. Different marketers talk about their favorite channels being the best. It can all get very confusing. 

    Read More

    9 Website Design Ideas to Boost Your Online Holiday Sales

    ‘Tis the season to spend; as we all know, the holiday rush means all our family members and friends are trying to find that perfect present. Preferably – online.

    Read More

    How to Refresh & Optimize Your Website or App for Christmas 2022

    Christmas is just a few weeks away, and if you want to be ready for new site visitors and keep your current customers, it's time to audit your website. Internet users are accustomed to shiny new things, especially this time of year, so give...

    Read More

    How eCommerce Owners Can Make Holiday Shopping Easier for Customers

    The holiday season is just around the corner. For eCommerce business owners, that could mean your busiest time of year is coming up. Within the last decade, eCommerce has completely changed the way people do their holiday shopping. 

    Read More

    8 Common Cybersecurity Challenges Your Workplace Might Face

    These days, businesses operate through complex computer networks. The modern workplace would struggle to function without available technology.

    Read More

    Best SaaS Tools for Startups and SMBs for 2023

    A limited budget is one of the biggest challenges facing startups and small and medium-sized businesses (SMBs). SaaS marketing tools offer maximum benefits without spending much money, which is a win-win for the small business owner.

    Read More

    eCommerce Trends Coming in the Holiday Shopping Season

    With the holiday shopping season right around the corner, online stores and in-person retailers are prepping for a significant shift in purchasing trends. This year comes with many changes in how holiday shopping occurs, from early bird...

    Read More

    Top 10 Business Software Needs for A Small Business Owner in 2024

    Small business competition can be fierce, especially when reduced spending and aggressive competitors are the norm. As technology continues to innovate at a faster and faster rate, business leaders like you have to find innovative ways to stay...

    Read More

    How Do eCommerce Websites Generate Leads?

    Generating leads is essential for any eCommerce website. Without leads, you cannot convert website visitors into customers.  

    In this article, we will discuss what lead generation is and some common lead generation strategies that eCommerce...

    Read More

    E-Commerce Site Navigation: How To Organize & Optimize for UX

    Running into websites with UI from the early 2000s might cause some of us internal design pain, but this issue is specifically damaging to e-commerce websites. Old trends in UX can cause customers frustration and lead to users leaving the...

    Read More

    5 Tips to Capture Organic Search Traffic During The Holiday Season

    Tis the season to boost your online presence and sleigh the competition! Imagine your eCommerce website as Santa's workshop, and your goal is to fill those digital stockings with organic search traffic.

    Read More

    7 Design Tips For Your B2B eCommerce Brand Website Users Actually Like

    When it comes to automating your eCommerce business, design is essential to creating an online business since it draws in new consumers, offers a positive user experience, and boosts sales.

    Read More

    What Is The Difference Between Regular Websites And Ecommerce Websites

    If you're looking to start an online business and are confused about the type of website you should build, look no further–in this article, we'll discuss what ecommerce websites are and how they differ from other types of websites. 

    If you're...

    Read More

    Converting Customers Into Buyers: 5 Effective eCommerce Tips

    The average ecommerce conversion rate is between 2.5% and 3%. That means for every 100 visitors to your online store, only two or three of them will actually buy one of your ecommerce products.

    If you're not happy with those numbers, there are...

    Read More