Mick Essex

    Mick Essex
    Mick Essex is the Growth Marketing Manager at POWR. His career spans two decades primarily in the healthcare industry with stints in broadcast television advertising and copy editing. Mick attended the College of Journalism at the University of Louisiana - Monroe. He and his family currently call Lafayette, Louisiana home.
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    Recent Posts

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    Building a Website for eCommerce

    Published on 2022-09-07 By Mick Essex

    Building a website for e-commerce used to involve jumping through hoops of fire. It wasn’t a task any average person could handle; you’d need a team of IT professionals to do it.

    *Updated 8/5/2024

    However, nowadays, anyone can create a...

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    Four Key Steps of Conversion Optimization

    Published on 2022-08-01 By Mick Essex

    Digital marketing efforts aim to convert casual internet users into loyal customers. But how do you ensure that you achieve this goal? The answer is conversion optimization. 

    *Updated 8/19/2024

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    How To Do Birthday Countdown On Instagram

    Published on 2022-06-27 By Mick Essex

    Instagram has a great Stories feature called Countdown. It's super simple, with the caveat that it's limited to twenty-four-hour Stories and not something you can use elsewhere.

    *Updated 10/07/2024

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    Should I Use a Paypal Business or Personal Account?

    Published on 2022-06-16 By Mick Essex

    Nearly everyone who buys or sells online has a PayPal account. Most PayPal users have a standard PayPal Personal account and use it to pay for online purchases or transfer funds to friends and family.

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    POWR Guest Post Guidelines

    Published on 2020-04-24 By Mick Essex

    Hello, and thank you for your interest in guest posting for POWR. We are excited you want to contribute to helping small businesses grow online!

    Please read all the way to the bottom, where you'll find a link to the blog submission form.

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    Top 5 Ways To Generate More Leads

    Published on 2019-12-19 By Mick Essex

    The secret sauce for having a fantastic eCommerce business isn’t so secret.

    Most business owners, consultants, and experts will tell you that the secret is the ability to generate more leads, close sales, and support current customers so they...

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