Mick Essex

Mick Essex
Mick Essex is the Growth Marketing Manager at POWR. His career spans two decades primarily in the healthcare industry with stints in broadcast television advertising and copy editing. Mick attended the College of Journalism at the University of Louisiana - Monroe. He and his family currently call Lafayette, Louisiana home.
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Recent Posts

Steps To Forming an LLC: A Comprehensive Guide

Business owners seeking flexibility and legal protection opt for LLCs, short for limited liability companies. An LLC combines a partnership's simplicity and tax benefits with the liability protection most corporations receive.

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Using Featured Snippets for Position Zero

What’s even better than ranking first in the organic results on SERPs? Position zero! But what is position zero? And why should I want it? Let's discuss...

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Should I Use Squarespace for My Small Business?

Having a great website is like setting up a store's front window -- except online. Squarespace delivers a blend of simplicity and style, but is it the right tool for your entrepreneurial dreams? Or could it better than what you're using now?

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Keeping Remote Workers Engaged With Office Team Members (5 Ways)

In recent years, experts everywhere have insisted that remote work was on the cusp of making offices obsolete.

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How Do You Maximize Your Marketing Budget During the Holiday Season?

A famous novelist, Milan Kundera, once stated, “Business has only two functions — marketing and innovation.” The quote indicates that, for businesses to succeed, they must incorporate effective marketing strategies and innovate quality...

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Guide to Implementing Breadcrumbs (with Step-by-Step Instructions)

Breadcrumbs in web design are crucial for enhancing user experience by providing a clear path back to the starting point of navigation. Site visitors must understand how and where to find valuable information on your website.

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How to Compress Video for Social Media

People expect to go on social media and look at videos that load seamlessly without spending considerable data.

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Best 2023 Black Friday SaaS Deals From Product Hunt Makers

Cutting-edge SaaS tools have taken the world by storm. The possibilities for scaling your business at a fraction of the cost has never been greater.

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Web Design Failures: 5 Lessons from Common Website Mistakes

Are you looking to expand your brand and make an impact in the digital realm? Steer clear of making web design faux pas - they can hinder your progress immensely.

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Affiliate Management Companies: 7 Best Options

Are you looking for the right affiliate management company to rocket your retail business to new heights?

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Harnessing the Power of AI Slides for Effective Business Presentations

Business presentations are a crucial element of corporate communications. Whether pitching to investors, onboarding new hires, or announcing a product launch, impactful presentations can make or break your message.

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How to Host a Website

Decided you need a website but need help figuring out where to start? You'll first need to learn how to host a website. 

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Plugins and Strategies to Tackle Cart Abandonment

You walk into a store, fill up your shopping cart with all the stuff you want, and then suddenly decide to leave it behind without buying anything. That might sound a little odd, right?

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Unlocking the Potential of Cloud-Based Solutions for Small Businesses

If you turn your phone off and turn it back on again, your photos, contacts, and messages will remain there. There is a 90% chance that you are using cloud-based services.

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How to Optimize Your Website for Lead Generation

In today's digital age, the role of your website extends beyond being a mere digital storefront; it serves as a crucial tool for lead generation.

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