You’ve planned your social media calendar, thought of a punchy hashtag, creative assets are approved and everything has been scheduled. Now what? Amplify it! 

ECommerce shopper analytics helps brands track performance across digital channels and audience segments, with the goal of improving sales. In this sense, paying close attention to the trends in these data signals is an important aspect of an...

Cart abandonment is a major problem for eCommerce stores, with an estimated 68% of shoppers abandoning their carts before completing a purchase.

There are many reasons why shoppers abandon their carts, but there are also many things that...

A popup form is a small window that appears or pops up while browsing a website. Digital marketers frequently use popups for advertising and generating leads. But, are they effective?

When designed well, it can enhance your audience’s page...

In the current time, the success rate of a business depends on countless factors. One of those significant factors is customer experience. No matter what kind of business you are running, customer experience is a critical factor. Why? 

Popup forms appear on websites striving to grab a visitor’s attention and push advertising content. An ad that opens a new window is a traditional popup.

Hover ads open on the same site page, taking up the center of the page, and overlaying...

1. What is the post-purchase experience?

Post-purchase experience refers to customers’ behavior after they purchased the product. 

Facebook has become a powerful channel for both socializing and marketing purposes. Recent studies have shown that about 91% of B2B and 96% of B2C vendors are currently using Facebook for promoting and selling their products and services....

Social media has become an integral part of any successful business because it helps entrepreneurs to connect directly with their target customers.

However, not all your target customers are aware of your social media pages like Instagram,...