Loyalty Marketing Metrics

As many brands revamp their efforts to attract new customers via costly paid ads, it’s easy to overlook the potential success of loyalty marketing. However, it’s no secret that implementing a reward or loyalty program is an effective way to...

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Top 7 Overlooked Things That Influence B2B Lead Generation

Every business needs new customers to grow, which makes lead generation a keystone of the marketing arch.  

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How to Use LinkedIn for Successful Sales Prospecting

As a business owner, you probably realize that LinkedIn is a powerful tool for sales prospecting, but do you know how to use it to its fullest potential?

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How to Increase Conversion Rate in E-Commerce

As a business owner,  you don’t want to miss out on opportunities to scale your business and boost that bottom line. And that is directly related to your conversion rate.So by checking out your conversion rate metrics you’ll have a decent idea...

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How Does E-Commerce Measure Customer Loyalty?

E-commerce marketers are always looking to win loyal customers, as it costs less to keep loyal customers, and they spend more than one-and-done customers.

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Using Data to Fuel Digital Marketing Campaigns

In 2021, almost 97.9% of Meta’s (formerly Facebook Inc.) global revenue was generated through advertisement, equal to 114.93 billion U.S. dollars. There are more than 3.6 billion social media users in the world. Also, according to an...

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How to Write Content That Ranks: Killer Guide For Beginners

Nearly 90% of marketers continue to invest in content marketing plans. In addition, 57% of B2C marketers said that on-page SEO content development helped their businesses to stand out on Google. No doubt, content has the power to break sales...

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Why Should eCommerce Brands Care About Public Relations?

Are you thinking about using public relations (PR) as part of your eCommerce marketing strategy but are unsure about the benefits? If so, you've come to the right place. 

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Top 13 Examples of Successful Business Ideas That Came True

You may have a business idea, but think that it’s just a dream, and can’t be a reality. Not true!

If every successful business owner had thought that it couldn’t be done, we wouldn’t be able to get the services we use every day.

No matter...

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How To Create An RSS Feed For A Podcast

So, you’ve already started on your podcast, or you are coming up with new content. Either way, you love what you do, and you dream of attracting a massive amount of followers. You can build up fans by swiftly notifying your listener base of...

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Are RSS Feeds Still Being Used?

Although RSS feeds aren’t as popular as they once were, they can still be useful. The spread of social media and email subscriptions enables the new generation of internet users to receive updates from websites they follow directly to their...

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How To Avoid eCommerce Mistakes That Make You Lose Your Subscribers

Running a successful eCommerce store is not easy, especially when the digital marketplace is a dog-eat-dog world where most e-stores are eaten alive in their first 90 days. 

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Submitting Your RSS Feed To RSS Directories

As a website manager or publisher, the best way to deliver quality content to your target audience is to submit your Really Simple Syndication (RSS) feeds to an RSS directory. RSS directories allow users to discover great feeds, all in one...

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How To Do A Birthday Countdown

If you've got a big event, occasion, promotion, or birthday coming up, you'll want to know how to do a birthday countdown to get your friends and followers involved!

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How to Easily Find and Fix 404 Errors From Your WordPress Dashboard

Do you know that if your website visitors get a 404 error upon landing on your site, they might end up never returning to it again? 

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