Tips & Tools to Give Your Startup/Small Business a Boost

Are you a small business owner or an entrepreneur just starting off? 

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eCommerce Marketing Myths, Debunked

Starting an online business is not easy. There are plenty of tasks to be done in only so much time. On top of that, many tend to fall into the trap of finding shortcuts to success. This is often a result of misconceptions and myths floating in...

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How To Use The Holiday Season To Increase Your Customer Base?

With holidays just around the corner, businesses are gearing up to increase sales and make the best out of the situation.

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7 Smart Ways to Improve Your Google Web Stories for Search Results

When using the web, online services may require you to submit information to complete your request. You also sometimes need to submit additional documents and images.

An essay writing service is a common example: when you submit a 'write my...

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Why Does B2B Content Marketing Beyond Lead Generation Matter?

There is no denying that content marketing is essential for B2B companies. However, in this regard, another question appears: Are B2B companies exploring all the possibilities that content marketing offers? 

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Experiential Marketing: Why It's So Effective for eCommerce Businesses

We live in a digital landscape where traditional online marketing strategies are no longer as effective as they once were. That’s because online shoppers today are less impressed by promises that traditional marketing campaigns deliver and...

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8 Ways to Increase The Conversion Rate on your Dropshipping Store

Increasing conversion rates is the next best thing to having content that attracts people to your online store.

There is no strict recipe for success, but all in all, higher conversion translates to more sales and more profits for you and...

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How to Help Your SMB Clients Optimize Their Customer Engagement

According to a recent State of the Connected Customer report by Salesforce, 83% of customers expect immediate engagement when they get in touch with a business. Even after the purchase process is complete, customers expect instant...

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5 SEO Tips to Boost Your Sales

Focusing on search engine optimization, or SEO is one of the most important parts of running an eCommerce business today.

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Social SEO: What Is It and How Search Boosts your Social Efforts

Obviously, the term social media is not new to you, and more than likely, neither is SEO. But what about social SEO? What is it? How do I do it? Can social media impacted my SEO? And vice versa. 

This article will answer all of the above, and...

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How Is Social Media Changing the Packaging Design & Industry?

An April 2023 market research study showed that over half the world, nearly 60%, use social media regularly. That's close to 5 billion people, which is a staggering number considering that around 20 years ago, it was less than 400 million.

To...

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6 Tips On How To Make a Custom Social Media Strategy

The impact social media has had on the marketing world over the last decade is undeniable. It has proven time and time again as a powerful tool for connecting with your audience and spreading brand awareness.

These are all things every...

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4 Steps to Take to Guarantee Success During the Holidays

It’s that time of year again when eCommerce businesses ramp up their marketing in time for Black Friday, Cyber Monday, and the holiday rushes that follow.

In 2021, Cyber Monday alone resulted in $10.7 billion in spending. This year looks to be...

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How to Inspire Customers to Create UGC About Your Products

High-quality User Generated Content (UGC) is the holy grail of social media marketing. Similar to positive product reviews, organic content from your customers can convince potential buyers better than paid advertisements.

Content from your...

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9 Ways to Increase Customer Loyalty and Improve Sales

Customer loyalty is one of the greatest accomplishments that a business can achieve. Turning a prospect into an advocate of your business by using your retention strategies or loyalty marketing is a great and fulfilling process.

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