small business

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    7 Best eCommerce Techniques to Boost Sales

    Published on 2022-09-04 By Rachel Ann Tee-Melegrito

    Because e-commerce transactions are made online, the purchase process requires a near immediate response to buyer demands.

    *Updated 8/5/2024

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    6 Ways a CRM Can Help Your Small Business Grow

    Published on 2022-09-02 By Martin Gessner

    Small business owners on the growth path will reach an inflection point, where growth is sustained by the stability of its internal processes and the ability to handle more constantly.

    *Updated 1/24/2025

    A customer relationship management...

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    Do Comments Help Google Ranking?

    Published on 2022-09-01 By POWR

    If you want to improve your website’s traffic, you might wonder whether comments are essential for SEO.

    *Updated 8/6/2024

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    Are Comments Important for SEO? Learn What the Data Says

    Published on 2022-08-31 By POWR

    It's no secret that comments are essential for blog posts. They offer a way for readers to interact with the content, ask questions, and provide feedback. But what about SEO? Does enabling comments on websites help boost their search engine...

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    How to Display a PDF in HTML

    Published on 2022-08-29 By Mick Essex

    In the past, you could only add a PDF document to your HTML web page by hyperlinking it. Today, emerging web widgets and plugins have made it relatively easy for you to embed a PDF file into a web page.

    *Updated 12/31/2024

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    6 Tips to Help You Build a Winning Website for Your Small Business

    Published on 2022-08-28 By Ian Loew

    Small business owners will be glad to learn that it’s never been easier or cheaper to build a business website. Not just any website but one that will connect your brand to existing and potential customers while creating brand awareness.

    ...

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    Effective Ways E-Commerce Companies Can Protect Customer Data

    Published on 2022-08-26 By Alex Morgan

    Data breaches have plagued companies, large and small, for several years.

    *Updated 8/6/2024

    As e-commerce companies, in particular, continue to collect more and more information about their customers, their risk of a data breach increases.

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    How Do You Display Documents on a Website?

    Published on 2022-08-25 By POWR

    As an entrepreneur planning to develop a website for your business, there are several critical elements of the site you need to think about before you start the development process.

    *Updated 8/6/2024

    Although your web developers will handle...

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    How Do I Embed a PDF File In a Webpage?

    Published on 2022-08-24 By POWR

    Modern web development technologies have allowed web developers and admins to display documents on a website. There are numerous plugins and widgets that you can use to embed PDF files into your web pages.

    *Updated 8/6/2024

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    5 Reasons Why Leads Unsubscribe From Emails and How to Win Them Back

    Published on 2022-08-23 By Kelly Dodge

    It's frustrating when leads unsubscribe from your email list. Not only do you lose the potential business, but you also lose the opportunity to continue nurturing that relationship. Why do people unsubscribe from email lists?

    *Updated 8/7/2024

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    What Should a Contact Us Page Look Like?

    Published on 2022-08-22 By Sofiko Saltkhutsishvili

    Every website needs a Contact Us page. But how can you make sure yours ticks all the boxes (no pun intended) without being so boring that customers just want to bounce? 

    Answer: The right design and custom forms.

    In this article, we’ll offer...

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    6 Essential Email Marketing Strategies for Small Businesses

    Published on 2022-08-21 By Abhishek Talreja

    Email marketing allows small business owners to build stronger relationships with future and existing customers. Email communication is personal and makes the audience feel you care for them.

    That’s why email marketing can virtually guarantee

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    What is Social SEO, and Why Is It Important for Your Brand?

    Published on 2022-08-19 By Tomasz Niezgoda

    Digital marketing has evolved in the past few years in response to Google’s algorithm updates in certain aspects and the steady rise of the 'content is king' era.

    *Updated 8/8/2024

    Previously, the standard SEO strategy focused on singular...

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    How Do I Optimize a Contact Us Page?

    Published on 2022-08-18 By POWR

    Failing to optimize a Contact Us page is a common mistake people make when building a website. It’s often dismissed as a simple directory or another way for customers to reach the company.

    *Updated 8/8/2024

    And while it does serve as a...

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    Sales Videos: What You Need to Know

    Published on 2022-08-16 By Andre Oentoro

    Let’s admit it. We’ve seen enough mediocre cold emails from brands promoting their new products or features, that we hardly notice them anymore. They are mostly the same, nothing eye-catching; bulky descriptions with bullet points and a...

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