marketing

    How to Optimize Your eCommerce Product Page for Better Conversions

    The eCommerce industry has witnessed rampant growth in the past. Still, the industry is ever-growing. That said, several brands find it hard to boost their eCommerce conversions. It can be hard to convince customers to visit your product pages...

    Read More

    Brand Marketing vs. Product Marketing: How To Bring In Sales

    Businesses have a high risk of failure in their first few years. Often, failure is caused by a combination of factors, but neglecting to tackle marketing is one of the more common errors. Marketing is complex and requires identifying customer...

    Read More

    The Biggest Design Mistakes That Impact Your Google Search Ranking

    Design is a powerful weapon in your business arsenal, no matter how you look at it. From building a stellar brand identity to running successful campaign ads and gathering a loyal following on social media platforms – none of this would be...

    Read More

    6 Kinds of Customer Emails a Shopify Store Owner Should Send

    If email is not a top marketing channel for your Shopify store, you’re leaving big money on the table. 

    Read More

    How to Promote a Paid eCommerce Newsletter

    Paid newsletters can be incredibly hard to sell to new subscribers. This fact is especially true if we consider how most companies implement free newsletters, mostly to advertise and promote their products and services. 

    Read More

    Creating an Engaging Welcome Email Sequence For Your Target Audience

    Your business is up and running and you are ready to have potential clients and customers get in-the-know about all that you have to offer. Your email subscriber list is an important part of getting the proper exposure for your business. This...

    Read More

    7 Easy Steps to Create a Content Marketing Strategy for Your Business

    If you own an online business, you simply cannot ignore the importance of content marketing. The claim "Content is King" is still valid in 2023 as it was back in 2013.

    To boost your business, nurture leads, and create and expand your digital...

    Read More

    Make Your Marketing Go Further than Social Media

    You’ve planned your social media calendar, thought of a punchy hashtag, creative assets are approved and everything has been scheduled. Now what? Amplify it! 

    Read More

    6 ECommerce Shopper Insights to Improve Your Brand Performance

    ECommerce shopper analytics helps brands track performance across digital channels and audience segments, with the goal of improving sales. In this sense, paying close attention to the trends in these data signals is an important aspect of an...

    Read More

    7 Proven Tricks to Increase and Implement eCommerce Conversion Rate

    Cart abandonment is a major problem for eCommerce stores, with an estimated 68% of shoppers abandoning their carts before completing a purchase.

    There are many reasons why shoppers abandon their carts, but there are also many things that...

    Read More

    How to Improve Customer Experience on an eCommerce Website?

    The global eCommerce industry is expected to demonstrate a CAGR of 22.9%, thereby reaching a market valuation of 39.51 trillion USD by 2026

    Read More

    6 Tips to Effectively Use Video Chat to Boost Online Customer Service

    Let’s say, you want to offer a streamlined way for your customers to connect with your customer service team. You come across video chat and seem to be fascinated about how effortless it’ll be for your team to positively impact customer...

    Read More

    What Is A Pop-Up Form?

    A popup form is a small window that appears or pops up while browsing a website. Digital marketers frequently use popups for advertising and generating leads. But, are they effective?

    When designed well, it can enhance your audience’s page...

    Read More

    How Live Chat Support Can Be Used For a Great Customer Experience

    In the current time, the success rate of a business depends on countless factors.

    One of those significant factors is customer experience.

    No matter what kind of business you are running, customer experience is a critical factor. Why? 

    Read More

    Creating A Popup Marketing Strategy

    Popup forms appear on websites striving to grab a visitor’s attention and push advertising content. An ad that opens a new window is a traditional popup.

    Read More