Customer loyalty is the holy grail of business because nothing drives future investments like customers who are loyal to you. Loyal customers are less price-sensitive, spend more, and tell their friends about your business.

Running a small business in a fiercely competitive world is tougher than ever. The growing customer demands blend with the uncertainty of a pendulum-like pandemic. This means you will be chasing targets and complaining about not having enough...

2021 has been a shift in customer service support towards digital channels.

Businesses had to quickly develop new ways to deliver excellent client experience. Today, even those that were just considering the possibility of going digital have...

Hey there POWR Heroes!We have some exciting news to share with you!

Over the last six months, we’ve spent significant time bringing POWR Popup plugin into the future with beautifully designed features and updates that will help you get more...

So you’ve collected leads on your website. Now what? 

Every business has to keep track of metrics to measure success and ensure growth. In other words, metrics serve as measurements for the health of a business. They also serve as a way for the owners and managers of eCommerce marketplaces to...

Starting an online business is not easy. There are plenty of tasks to be done in only so much time. On top of that, many tend to fall into the trap of finding shortcuts to success. This is often a result of misconceptions and myths floating in...

With holidays just around the corner, businesses are gearing up to increase sales and make the best out of the situation.

There is no denying that content marketing is essential for B2B companies. However, in this regard, another question appears: Are B2B companies exploring all the possibilities that content marketing offers?