small business

    Account-Based Marketing: Targeting and Engaging High-Value Customers

    Account-based marketing (ABM) is revolutionizing the marketing world. It lets you focus on personalizing and targeting your highest-value, best-fit accounts. Targeting high-value accounts helps you reduce wasted time on unqualified leads.

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    Unlocking the Potential of Cloud-Based Solutions for Small Businesses

    If you turn your phone off and turn it back on again, your photos, contacts, and messages will remain there. There is a 90% chance that you are using cloud-based services.

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    How to Select a Managed Security Service Provider & Market Projections

    Cyber threats are no joke, but don’t worry, Managed Security Service Providers (MSSPs) are here to help! With the market booming, picking the right one can be tricky.

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    Must-Have AI Marketing Tools For 2024

    With 77% of marketers already using AI in 2023, now is the time to consider how to incorporate it into your company.

    Artificial Intelligence (AI) is widely used in digital marketing matrix regardless of company size, industry, or geographic...

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    7 Annoying Things That Drive Away Loyal Customers

    Your loyal customers are your most important asset. They are the ones who continue to support your business, spread the word to others about you, and provide you with the valuable feedback you need to keep improving your small business.

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    How to Hire the Right Software Developer

    The demand for skilled software developers is at an all-time high. Whether you're a startup looking to build your first product or an established company aiming to expand your development team, hiring the right software developer is critical...

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    Protect Your Business: Essential Security Measures You Should Take

    As an entrepreneur, taking steps to safeguard your business is essential. In the contemporary business world, physical and digital risks threaten any business's assets, reputation, and future success.

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    What is POWR One?

    There are a million and one ways to build a website, so how do you know where to build it and what to use to make it the way you want?

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    The Evolution of the EdTech Ecosystem: Opportunities and Challenges

    Education Technology has become increasingly important in the education industry recently. As an entrepreneur and investor, you might need to learn about opportunities and challenges and the complexity of the EdTech ecosystem.

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    The Elite League: Subscription Billing Software Dominating 2023

    If we see the timeline of business models in the past decade, we come across numerous astonishing facts. 

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    Best Design Ideas for a Health & Beauty Spa

    Creating a solid and distinctive brand identity is essential for a beauty spa to stand out in a competitive market. 

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    How to Use Web Scraping to Get the Right Business Data

    Web scraping is a powerful tool you can use in various industries, including e-commerce, real estate, and media. You can collect information on competitors, such as pricing, product offerings, listings, and more data. Think of all the things...

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    Clicks, Conversions, & Creativity: Mastering Digital Marketing Matrix

    In the heart of every bustling marketplace, a dance unfolds - a dance of potential customers navigating their choices, of store owners beckoning with enticing offers, of products and services vying for attention.

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    Supply Chain Optimization: Improving Performance and Minimizing Cost

    Global trade turns on the hinge of sound logistics. If your company’s raw materials, goods, and finances arrive later than expected, the impact on the rest of your business processes can be disastrous.

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    How AI Is Assisting in Small Business Workflow and UX

    Most businesses aim to boost sales and growth for long-term success and financial stability. But this is often more challenging for small business owners

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