small business

    7 Ways To Optimize Your Store Homepage for Better Conversions

    Your homepage is the face of your website. Users will decide whether to stay on your site, explore other offerings, or leave within seconds of visiting your homepage for the first time. 

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    Buyer Personas: A Guide to Enhance Your Content Marketing Strategy

    Over the past few years, we've all witnessed firsthand that generic advertising is no longer swaying modern-day consumers. 

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    8 Instagram Content Ideas for Your Service-Based Business

    Instagram has become one of the most powerful social media platforms for businesses to showcase their products and services. 

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    Why It's Time to Invest in Customer Self-Service

    While there’s no replacing the value of your live support agents, customer self-service drives critical, high-demand customer experience improvements.

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    Customer Communication Strategy: 7 Best Practices for New Businesses

    Effective customer communication is the lifeblood of any successful business – and it’s easy to see why. It forms the foundation of solid customer relationships, builds trust, and fosters customer loyalty.

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    How eCommerce Brands Can Capture Consumer Attention

    There is stiff competition in the eCommerce market. But more important is the battle for customer attention. With the number of online shoppers growing by nearly one billion between 2019 and 2022, eCommerce businesses are attempting to find...

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    10 Website Footer Examples and What You Should Have In Yours

    If you’re a creator with many things to offer—books, courses, merch, a podcast, a web series, a newsletter, and more—you should create a unique website where your audience can find all that information about your brand.

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    Subscription Business Model: A Market Leader of the Future

    The nature of businesses has become diverse with time. Even the advent of retailers has made supply-demand chains more complicated yet profitable. 

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    Small Business, Big Dreams: Tips and Strategies for a Thriving Future

    Small business owners know firsthand the challenges of starting and growing a business. It takes hard work, dedication, and a lot of passion to turn a small idea into a successful business. 

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    How to Make Successful Business Calls and Automate Them

    Learning to schedule all business calls successfully is crucial for professionals and businesses looking to maximize productivity and efficiency. 

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    9 Essential POWR Apps to Grow Your Online Business in 2023

    Online sales show no signs of slowing in 2023 or the years that follow. In fact, the global eCommerce market is set to make up 20% of global retail sales, or $5.9 trillion, this year. How much of that total do you intend to collect for your...

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    Best Tools to Find Company Contact Details Easily

    Are you tired of spending hours searching for company contact details? Finding the right person to connect with can be a daunting task.

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    Effective Customer Relationship Management: Best Practices and Tools

    Customer relationship management (CRM) is a crucial aspect of any business strategy, particularly for small businesses that rely heavily on customer loyalty and repeat business.Effective customer relationship management involves:

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    How Artificial Intelligence Can Improve Your Email Marketing Campaigns

    Any business that wants to thrive in today's highly-competitive and fast-paced digital world has to constantly seek innovative ways to enhance its marketing efforts and stand out from the competition. 

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    The Perfect Email Marketing Strategy to Get Leads for Small Businesses

    From popular practices to out-of-the-way marketing strategies, trends take time to keep up with.

    Email marketing is one of the most fruitful ways for small businesses to capture leads, build brand awareness, and drive growth without breaking...

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