small business

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    6 Suggestions for Increasing Your Site's Organic Traffic

    Published on 2022-11-28 By Gaurav Sharma

    To attract visitors to your beautifully designed website, you need to leverage various marketing tactics. Paid marketing can be costly for small businesses whereas organic traffic is consistent with a relevantly minimal investment.

    *Updated...

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    7 Best Ways to Maximize Your E-Commerce Sales

    Published on 2022-11-23 By Vinit Sharma

    Every online market that wishes to increase e-commerce sales faces two high-risk scenarios.

    *Updated 7/11/2024

    People increasingly use the internet to find goods and services they require. Even for small firms, e-commerce is more crucial. The...

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    How to Keep Your Black Friday Customers After the Big Day

    Published on 2022-11-21 By Yauhen Zarumba

    A lot of work goes into capturing new search traffic leading up to Black Friday, but how do you keep your newly gained customers once the big event is over? Let's discuss customer retention.

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    6 Steps Every E-Commerce Business Should Take Before a New Promotion

    Published on 2022-11-20 By Magnus Eriksen

    When launching a new e-commerce store, you need to come out punching with a plan and actions that will get traffic to your site and lead to sales straight away.

    *Updated 7/11/2024

    A great way to do this is to start with some excellent...

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    8 Unique E-commerce Content Marketing Strategies and Examples

    Published on 2022-11-18 By Abhishek Talreja

    “Marketing is telling the world you’re a rock star. Content Marketing is showing the world you are one.”  – Robert Rose.

    *Updated 7/11/2024

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    How To Maximize Sales on Small Business Saturday

    Published on 2022-11-17 By Carolyn Young

    Small businesses are the heart of the national economy, representing 99.9% of all US businessesand employing two-thirds of all American workers. They are also critical to local economies, providing essential services to the community and...

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    How to Increase Your SaaS Sales During the Holidays

    Published on 2022-11-15 By Bhagavati Prasad

    The SaaS industry has increased rapidly over a few years, and it is going to grow more with predicted global revenue of $208 billion by 2023 (Gartner Forecast).

    A Major boost in demand for SaaS (software as a service) has been observed in the...

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    7 Unique Ways To Effectively Boost Customer Retention

    Published on 2022-11-13 By Nina Petrov

    There is no comparison between the cost of losing a single consumer and the cost of converting them. And if you’re not careful, customers will slip through your fingers. How can you avoid this? By establishing an effective customer retention...

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    Best SaaS Tools for Startups and SMBs

    Published on 2022-11-08 By Mia Johnson

    A limited budget is one of the biggest challenges facing startups and small and medium-sized businesses (SMBs). SaaS marketing tools offer maximum benefits without spending much money, which is a win-win for the small business owner.

    *Updated...

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    A Quick Guide to Creating Quality Video Content for Small Businesses

    Published on 2022-11-01 By Abhishek Talreja

    Do you wish to use video content to make your small business popular? There is a common belief that video marketing is time-consuming and expensive. But in reality, it’s as easy as walking in the park; how? Small business owners can buy a...

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    Brand Management: A Complete Guide To Protecting Your Brand Online

    Published on 2022-10-31 By Joyce Ang

    You should focus on consistently protecting your brand online as a growing company. Your brand is your most valuable asset, responsible for building emotional connections with your target audience and differentiating your business.

    *Updated...

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    How To Handle Purchase Orders Effectively On E-commerce Stores

    Published on 2022-10-28 By Irene Long

    A purchase order needs to be created whenever a merchant acquires products for their retail company to sell. Even though this type of document is easy to overlook with long-term suppliers, it still has a lot of advantages for retail firms...

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    Converting Cross-Border Shoppers During Black Friday & Cyber Monday

    Published on 2022-10-26 By Andre Oentoro

    A global retail landscape that can make and sell goods for a global market is emerging. Consumers from all over the world now have access to purchase ecommerce products online.

    *Updated 10/27/2024

    Whether you're in a remote corner of the...

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    How to Leverage Instagram to Build Your Brand on Social Media

    Published on 2022-10-25 By Divya Rajendran

    Instagram is a massive marketplace for launching and growing a brand. Instagram allows users to transition from shopping accounts to other business accounts easily, making it a key element of any social media strategy.

    *Updated 7/19/2024

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    eCommerce Trends Coming in the Holiday Shopping Season

    Published on 2022-10-24 By Lee Li

    With the holiday shopping season right around the corner, online stores and in-person retailers are prepping for a significant shift in purchasing trends. This year comes with many changes in how holiday shopping occurs, from early bird...

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