Embedding a live chat widget is the quickest and easiest way to improve your customer service, allowing visitors to send questions directly to your team or use pre-set Facebook auto-responses to deal with common queries.

Customer engagement has been a marketing buzzword for years. Customer engagement can help achieve higher customer lifetime value, loyalty, and revenue.

Email marketing is one of the most powerful tools in a modern marketer’s arsenal. The amazing thing about email marketing is that it allows you to optimize and adapt emails for every stage of the customer’s journey.

Canva is a creative platform millions of people use to design and publish content. With thousands of templates and powerful tools, it enables creators to plan and style whatever creative output they want with almost no limits. You can make...

A survey app is a great addition to any website. It’s an effective lead generator, and it efficiently collects quality user feedback in real-time so you can quickly get insights about your customer’s experiences. But which survey app can best...

Why shouldn't a business just jump in and implement marketing ideas? The answer is simple: without a plan, one’s efforts will likely be disorganized, costly, and ineffective. 

A friend recently hosted a virtual conference with participants worldwide and guest speakers from three continents. It was a terrific success, and she plans to host another soon. She chose to have a virtual conference because it was more...

If you're an eCommerce business owner, you know that marketing your products or services online can be challenging. With so much competition, standing out from the crowd can be difficult.