How to Display a PDF in HTML

In the past, you could only add a PDF document to your HTML web page by hyperlinking it. Today, emerging web widgets and plugins have made it relatively easy for you to embed a PDF file into a web page.

You only have to worry about finding the...

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6 Tips to Help You Build a Winning Website for Your Small Business

Small business owners will be glad to learn that it’s never been easier or cheaper to build a business website. Not just any website but one that will connect your brand to existing and potential customers while creating brand awareness.

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Effective Ways E-Commerce Companies Can Protect Customer Data

Data breaches have plagued companies, large and small, for several years. As e-commerce companies, in particular, continue to collect more and more information about their customers, their risk of a data breach increases.

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How Do You Display Documents on a Website?

As an entrepreneur planning to develop a website for your business, there are several critical elements of the site you need to think about before you start the development process. Although your web developers will handle the technical bit of...

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How Do I Embed a PDF File In a Webpage?

Modern web development technologies have allowed web developers and admins to display documents on a website. There are numerous plugins and widgets that you can use to embed PDF files into your web pages. This article provides a detailed...

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5 Reasons Why Leads Unsubscribe From Emails and How to Win Them Back

It's frustrating when leads unsubscribe from your email list. Not only do you lose the potential business, but you also lose the opportunity to continue nurturing that relationship. Why do people unsubscribe from email lists?

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What Should Be Included on a Contact Us Page?

A website’s Contact Us page can be more than just a digital business card. It’s another avenue for the brand to advertise its services, connect with potential partners and customers, and convert leads. But this extra value can only be achieved...

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6 Essential Email Marketing Strategies for Small Businesses

Email marketing allows small business owners to build stronger relationships with future and existing customers. Email communication is personal and makes the audience feel like you care for them. That’s why email marketing almost guarantees...

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What is Social SEO, and Why Is It Important for Your Brand?

Digital marketing has evolved in the past few years in response to Google’s algorithm updates in certain aspects, and the steady rise of the 'content is king' era. Previously, the standard SEO strategy focused on singular keywords. Today, SEO...

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How Do I Optimize a Contact Us Page?

Failing to optimize a Contact Us page is a common mistake people make when building a website. It’s often dismissed as a simple directory or another way for customers to reach the company. And while it does serve as a contact channel, a...

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Sales Videos: What You Need to Know

Let’s admit it. We’ve seen enough mediocre cold emails from brands promoting their new products or features.

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What Is The Conversion Optimization Process?

The conversion optimization process is a crucial marketing strategy for building your business. It can improve your conversion rates, create a loyal and satisfied customer base, and take your business to new heights. After all, your ultimate...

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Workplace Culture Trends to Look Out for in 2022

Pleasure in the job puts perfection in the work. Aristotle has anticipated the idea and importance of a perfect workplace for the ideal result. 

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TikTok Marketing: Incorporating TikTok into Your Marketing Strategy

TikTok is one of the fastest-growing social media apps in the world – and not just among teens. The app has an incredible impact on the culture of the modern world, and brands are taking notice.

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What is Lead Nurturing Content?

A nurturing strategy aims to keep your brand in front of your customers, helping to increase conversion rate in eCommerce and develop excellent relationships!

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