small business

    Ecommerce Websites: What is Visual Identity and Why Does it Matter?

    Choosing what to wear each day, or how we do our hair are all decisions that create your own unique look and affect the way in which others perceive you. The same simple concept goes for your eCommerce website.

    Building a brand that is...

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    Top 5 E-commerce Conversion Rate Optimization Tactics

    Is your eCommerce conversion rate dropping? Don’t worry; you’re not the only one! As per the most recent survey and studies in 2020, the average conversion rate of eCommerce websites is 2.86%. However, you should worry about the impact if your...

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    Understanding the Buyers Cycle Will Help Your Online Business Grow

    Now is the best time to start and grow your online business. But how do you attract and retain clients while beating the fierce competition?

    The answer is simple - develop your sales funnel based on the buyer’s cycle. Whether you want people...

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    Best 5 Apps for Your eCommerce Store

    You’ve found a product you’re passionate about and want to get it out into the world. If you get things right it really pays off. That’s why it’s so important to get on the right track from the beginning and to make sure your store is set up...

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    Why a Customer Loyalty Program Drives More Sales

    It’s common knowledge among marketers and business owners that 80% of your company’s profits come from only 20% of customers. What this means is that customer loyalty goes a long way. If you can keep customers engaged with your brand, they’ll...

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    5 Ways You Can Use Customer Psychology To Increase Sales

    Selling is about promoting your products and services the right way. To do that, you need to know what your target customers think. When you understand your target buyers, you can develop marketing strategies that result in conversions.

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    10 Auto-Confirmation Email Best Practices [Tips + Examples]

    Sending an auto-confirmation email has become essential for businesses for many use cases, including confirming appointments with leads or confirming purchases on an eCommerce store.

    Auto-confirmation emails can build loyalty, provide better...

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    10 Simple Website Hacks to Increase Your Conversions

    These days, having a professional-looking website isn’t enough to capture your target market’s attention. If you want to drive more traffic to your site, generate more leads, and close more customers, you need to get a bit more creative and...

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    POWR Guest Post Guidelines

    Hello, and thank you for your interest in guest posting for POWR. We are excited you want to contribute to helping small businesses grow online!

    Please read all the way to the bottom, where you'll find a link to the blog submission form.

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    How Branded Fruit Manages Contacts 50% Faster and Saves 75% Admin Time

    Branded Fruit started as a joke.

    Danielle Baskin, owner of Branded Fruit, custom bicycle helmet maker, and designer, tinkered around in her basement with machines to bring printed avocados to a party celebrating the purchase of her friend’s...

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    5 Ways to Use Conditional Autoresponder Emails in Your Form

    If, like me, you find that there are never enough hours in the day, finding ways to save time is important! It helps you, your customer, and your other team members.

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    How Robert Is Here Got 20x More Contacts and Closed Sales Faster

    Robert is Here is a popular fruit stand and farm in Homestead, Florida, specializing in rare and exotic fruits and vegetables. As a popular local business featured in visitor guides (known for its awesome milkshakes), it wasn’t long before it...

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    Top 5 Ways To Generate More Leads

    The secret sauce for having a fantastic eCommerce business isn’t so secret. Most business owners, consultants, and experts will tell you that the secret is the ability to generate more leads, close sales, and support current customers so they...

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