website optimization

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    Revenue Efficiency: Learn How to Streamline Payment Processes

    Published on 2022-01-31 By Niamh O'Reilly

    There are many elements that go into running a small business, some exciting and some challenging. One challenge every business has to face from the start is payment processing.

    There are two elements to streamlining your payment processes as...

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    5 Steps to Making Customer Testimonials More Effective

    Published on 2022-01-27 By Sam Shepler

    Social proof is a well-known marketing strategy that is withstanding the test of time and is one of the staples of digital marketing too. Testimonials are an indispensable aspect of social proof, and adding them next to your products can ...

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    How to Put an Instagram Feed in Your Website

    Published on 2022-01-26 By Jose Nunez

    Social media has become an integral part of any successful business because it helps entrepreneurs to connect directly with their target customers.

    However, not all your target customers are aware of your social media pages like Instagram,...

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    Digital Accessibility: Is Your Customer Support Accessible?

    Published on 2022-01-26 By Lee Li

    No matter what industry or niche a business operates in, its reputation is only as good as the customer service it provides. Answering questions and providing after-sales service to buyers helps them be more confident when doing business with...

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    Integrating Social Media Feeds On Your Website

    Published on 2022-01-21 By Jose Nunez

    Social media has become an inexpensive way for business owners to promote their brands to a global audience. As a business owner, you don’t have to spend thousands of dollars on mainstream media advertisements. You just need to create...

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    Estimate the Cost of Your eCommerce Business in 2023

    Published on 2022-01-13 By Shanice Jones

    Some experts have asked whether or not eCommerce could continue to outpace traditional retail post-Covid. If you’re considering starting your eCommerce business in 2023, you’ll first need to consider the real costs. 

    *Updated 7/1/2024

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    How to Choose the Right Website Builder for Your Business

    Published on 2021-12-20 By Hazel Raoult

    Hiring a professional website designer or developer is expensive. Upfront costs range between $5,000 and $30,000 (or more depending on the professional’s expertise and your requirements).

    Maintenance for the website costs at least an...

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    6 Key E-Commerce Metrics To Track When Measuring Success

    Published on 2021-12-09 By Lee Li

    Every business has to keep track of metrics to measure success and ensure growth. In other words, metrics serve as measurements for the health of a business.

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    Tips & Tools to Give Your Startup/Small Business a Boost

    Published on 2021-12-08 By Henny Kel

    Are you a small business owner or an entrepreneur just starting off? 

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    7 Smart Ways to Improve Your Google Web Stories for Search Results

    Published on 2021-12-02 By Irina Weber

    When using the web, online services may require you to submit information to complete your request. You also sometimes need to submit additional documents and images.

    An essay writing service is a common example: when you submit a 'write my...

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    5 SEO Tips to Boost Your Sales

    Published on 2021-11-22 By Alex Ratynski

    Focusing on search engine optimization, or SEO is one of the most important parts of running an eCommerce business today.

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    4 Steps to Take to Guarantee Success During the Holidays

    Published on 2021-11-11 By Lee Li

    It’s that time of year again when eCommerce businesses ramp up their marketing in time for Black Friday, Cyber Monday, and the holiday rushes that follow.

    In 2021, Cyber Monday alone resulted in $10.7 billion in spending. This year looks to be...

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    9 Actionable Online Holiday Strategies for Your eCommerce Business

    Published on 2021-10-19 By Gaukhar Murzagaliyeva

    Continuing our thread of holiday-centered blog posts, today we will look at how you can further prepare your online business for the holidays by utilizing these online holiday strategies and tactics.

    These ideas will help you generate sales,...

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    Top 5 Online Halloween Marketing Ideas for Your eCommerce Business

    Published on 2021-10-13 By Gaukhar Murzagaliyeva

    Did you know that Halloween is the fourth most popular holiday in America? In fact, it is expected that ecommerce sales for Halloween will reach nearly $12 billion in 2023.

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    Setting up an Online Store? Avoid These 6 Common eCommerce Mistakes

    Published on 2021-10-10 By Adela Belin

    Online shopping has become very popular across the globe. Did you know the number of digital buyers has reached a vast 2.64 billion in 2023? And this will only continue to increase in 2024.

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