12 Clever Hacks to Use Facebook Ads Effectively for eCommerce

Running lucrative advertisements on Facebook isn’t as easy as it used to be. The iOS 14 update limited Facebook’s targeting power, and the social media giant’s ad options grew more expensive as demand increased. 

As more businesses turned to...

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4 Ways To Get More Organic Traffic Without Ranking Higher

Are you looking for a way to increase organic traffic without having to rank higher on Google? If so, then CTR optimization is the answer.

Click-through rate optimization involves tactics that encourage website visitors to click on your...

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How Small Businesses Can Automate a Lead Generation Strategy

Gone are the days when you needed a massive team and resources to scale a business. Today, technology has become a game changer for small businesses. 

By strategically using technology, you can establish solid foundations, design workflows,...

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10 Ways to Leverage LinkedIn Marketing for Small Business

LinkedIn has long become one of the most extensive social networks in the world. It may not seem as influential as Facebook or Instagram in specific areas, but you're missing a golden opportunity if you’re not employing LinkedIn in your...

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Best WordPress Poll Widget

As a website owner, there are many ways to engage your site visitors and gather valuable information from them. One of the easiest ways to do this is to add a poll widget to your website. This is a simple procedure, especially if you already...

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How to Design a Poll Widget

A poll widget is a simple and effective way to improve interactions with customers on your website. It allows you to engage customers and potential leads as you collect valuable feedback and information from them about your business. Even as...

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How to Create a Free Poll

Online poll widgets give website owners an easy and effective way to keep the people who visit their sites engaged and to gather useful information about their visitors for marketing purposes. With a professional poll on your website, website...

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Countdown Timers: How, When, and Where To Use Them

Countdown timers are often used on eCommerce websites to help drive sales. You can use them in various ways, by counting down to a specific event, counting up to an event, or even letting shoppers know the time left to receive free shipping on...

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What’s the Difference Between B2B and B2C, and Why Does It Matter?

There are two ways to sell a product, B2B and B2C. It might seem like a slight distinction, but it has vast implications for your company. So let’s jump right in!

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11 Ways ChatGPT Saves Your SaaS Startup Time in 2023

Starting and running a successful SaaS startup with minimum resources can be challenging for any business owner. 

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6 Critical Marketing Analytics Pitfalls to Avoid and Ways to Fix Them

Every marketer knows the importance of tracking analytics to improve over time and stay relevant. But it has its challenges, which can be quite tricky to overcome. 

Equipped with the correct data, companies can understand their target market...

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How to Write an Engaging Product Description that Sells Better

An engaging product description is complex. Ask any salesperson who has done so in the past! 

The reason it’s difficult is because of the varied audience, their buying style, and their location. What works for one user might not work for...

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How to Use Influencer Marketing For Your Restaurant

At its core, influencer marketing is a type of marketing that takes place primarily on social media. It uses the aforementioned social proof to leverage positive reviews, product mentions, and other endorsements to your advantage - something...

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Shopify vs. WordPress: Which is Better for Ecommerce?

Ease of use, the ability to scale your e-commerce business, and the quality of support are some of the considerations you’ll make when choosing the platform you’ll use to set up your e-commerce business. 

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7 Design Tips to Boost Landing Page Conversions

Adding well-designed visuals to a landing page can directly impact conversions. They can help your audience see faster if you provide what they look for in a way that showcases your brand identity at a glance.

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