The online world has opened up plenty of opportunities worldwide, and one of them is eCommerce. Unlike traditional brick-and-mortar businesses, an eCommerce business buys and sells goods online. Because transactions are made on the Internet,...
Every small company on the growth path reaches an inflection point, where growth is sustained by the stability of its internal processes and the ability to handle more constantly. A customer relationship management software (CRM) solution...
If you want to improve your website’s traffic, you might wonder whether comments are essential for SEO.
It's no secret that comments are essential for blog posts. They offer a way for readers to interact with the content, ask questions, and provide feedback. But what about SEO? Does enabling comments on websites help boost their search engine...
COVID-19 has created a new reality for everyone. Many businesses had to close their doors, while others tried to keep in touch with their customers during these difficult times.
In the past, you could only add a PDF document to your HTML web page by hyperlinking it. Today, emerging web widgets and plugins have made it relatively easy for you to embed a PDF file into a web page.
You only have to worry about finding the...
Small business owners will be glad to learn that it’s never been easier or cheaper to build a business website. Not just any website but one that will connect your brand to existing and potential customers while creating brand awareness.
Data breaches have plagued companies, large and small, for several years. As e-commerce companies, in particular, continue to collect more and more information about their customers, their risk of a data breach increases.
As an entrepreneur planning to develop a website for your business, there are several critical elements of the site you need to think about before you start the development process. Although your web developers will handle the technical bit of...
Modern web development technologies have allowed web developers and admins to display documents on a website. There are numerous plugins and widgets that you can use to embed PDF files into your web pages. This article provides a detailed...
It's frustrating when leads unsubscribe from your email list. Not only do you lose the potential business, but you also lose the opportunity to continue nurturing that relationship. Why do people unsubscribe from email lists?
A website’s Contact Us page can be more than just a digital business card. It’s another avenue for the brand to advertise its services, connect with potential partners and customers, and convert leads. But this extra value can only be achieved...
Email marketing allows small business owners to build stronger relationships with future and existing customers. Email communication is personal and makes the audience feel like you care for them. That’s why email marketing almost guarantees...
Digital marketing has evolved in the past few years in response to Google’s algorithm updates in certain aspects, and the steady rise of the 'content is king' era. Previously, the standard SEO strategy focused on singular keywords. Today, SEO...
Failing to optimize a Contact Us page is a common mistake people make when building a website. It’s often dismissed as a simple directory or another way for customers to reach the company. And while it does serve as a contact channel, a...
