improve conversions

    Understanding the Customer Purchase Journey & Creating a Sales Funnel

    The customer purchase journey is a complex and ever-evolving process. Understanding the various steps users take to make a purchase decision and how to create an effective sales funnel to boost conversions is essential.

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    5 Ways to Nail eCommerce Email Marketing

    Email marketing is one of the most cost-effective channels for today's businesses, with more than most organizations utilizing email marketing to contact and engage their audience.

    And your results can look like this:

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    Scarcity Marketing: Does It Actually Work?

    Scarcity marketing is nothing new, but the big question is, does it actually work? "We only have two units left, so it may be gone if you don’t buy now!”  How often have you seen or heard a variation of that statement? 

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    What Are The Five Stages of Small Business Growth?

    Picture your small business as a captivating story, each chapter representing a growth stage. In this article, we'll answer what the five stages of small business growth are, and equip you with the tools and strategies you need to plan and...

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    4 Effective eCommerce Cross-Selling Techniques to Boost Holiday Sales

    There are many ways to generate extra sales during the holiday season. You can launch seasonal products or offer holiday discounts. 

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    TikTok Marketing for Your Health & Beauty eCommerce Store

    Greetings, cherished entrepreneurs and visionary magnates of the health and beauty realm! Are you pursuing to illuminate your e-commerce domain with the incandescence of success?

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    Digital Marketing Strategy for Small Business - A Definitive Guide

    In today's digital age, small businesses have unprecedented opportunities to reach and engage with their target audience. But without a clear and well-structured strategy, you are leaving a lot to chance.

    Digital marketing has become...

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    Growth Strategies for Sales, Backed by Data and Analytics

    We can all agree that without sufficient sales, no business will grow and survive in the long run, and relying on old-school sales playbooks won’t help anymore. 

    Modern-day sales have shifted from relying on intuition and ‘spray and pray’...

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    Local SEO For Small Businesses: A Complete Beginner’s Guide

    In this comprehensive guide to local SEO, we will delve into improving your online visibility and attracting more customers to your business. 

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    6 Tips to Improve Holiday Sales in 2023

    The holiday shopping season is the perfect time for business owners to boost their sales and make the most of the festive spirit. 

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    Website Optimization: Performance Best Practices and Actionable Tips

    Having a fast and responsive website is vital in the digital age. It helps retain visitors and achieve business goals. Research indicates slow-loading websites lead to higher bounce rates and lower user satisfaction.

    Optimizing website...

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    7 Tips for Updating Old Blog Articles to Boost Traffic

    New content is being published constantly online, and while there is plenty of reason for generating new material, updating your existing content can be a game-changer for your website’s traffic and overall performance. 

    According to Orbit...

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    Amplifying Leads and Conversions: The Influencer Marketing Impact

    Influencer marketing is making some serious waves in the digital world. Why? Because influencers have this unique way of connecting with people, which is why businesses are noticing it more and more.

    We’re here to get into the real meat and...

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    Incorporating Eco-Friendly Practices into Small Business Operations

    People are focusing on the planet’s health more now than ever before. Individuals are personally committing to more eco-friendly practices, such as commuting via public transportation or disposing of waste appropriately and recycling. 

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    How to Price e-Learning Courses on Your Website for Max Profit

    Creating an online course and setting up ads to market it is just the start. To earn income from your e-learning courses, you must know how to price them appropriately. 

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