What Are the Steps for Creating a Conversion Path?

Conversion in retail is the overriding objective behind any promotional materials!

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What Are The Benefits Of Conversion Rate Optimization?

Suppose you're a small business looking to grow your company. In that case, you have probably read about conversion rate optimization (CRO). CRO involves a lot of testing and takes time and resources, so you might be wondering if investing in...

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Writing Tips for Moderating Comments in WordPress

As a blogger or a business owner with a WordPress website, you know the power of comments, don't you?

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What Are Good Conversion Rates?

A conversion rate is an excellent metric to measure your company’s success in marketing. But you may have some questions. For example, what is a reasonable conversion rate, and how can you boost yours? This blog post will discuss the...

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Your Complete Guide to Social Proof

You’d rather patronize a business if a friend or a family member recommends it. Social proof works the same way – a brand is more credible for you when someone you personally know has tried it and likes it.

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Understanding The Formula For Conversion Rates

Understanding the formula for conversion rate metrics is imperative as a business owner. It’s especially crucial if you're trying to work out how to increase conversion rates in e-commerce!

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Loyalty Programs for E-Commerce

E-commerce has flourished in the past decade, but following the COVID-19 pandemic, online shopping went through a tremendous leap. 

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Optimizing Your Ecommerce to Reach a Wider Audience

Reaching a wide audience doesn’t just happen. If you want your online business to thrive, then you need to know how to unleash the power of your virtual storefront. This article describes the most important techniques you can use today to...

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Passive Income Ideas for 2022: How To Make Money Online

Did you know that you can generate income online without exerting too much effort? Think of individuals playing online games, taking surveys, and posting video clips on YouTube. They all make money on the Internet. That's where passive income...

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Loyalty Marketing Metrics

As many brands revamp their efforts to attract new customers via costly paid ads, it’s easy to overlook the potential success of loyalty marketing. However, it’s no secret that implementing a reward or loyalty program is an effective way to...

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Top 7 Overlooked Things That Influence B2B Lead Generation

Every business needs new customers to grow, which makes lead generation a keystone of the marketing arch.  

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How to Use LinkedIn for Successful Sales Prospecting

As a business owner, you probably realize that LinkedIn is a powerful tool for sales prospecting, but do you know how to use it to its fullest potential?

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How to Increase Conversion Rate in E-Commerce

As a business owner,  you don’t want to miss out on opportunities to scale your business and boost that bottom line. And that is directly related to your conversion rate.So by checking out your conversion rate metrics you’ll have a decent idea...

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Using Data to Fuel Digital Marketing Campaigns

In 2021, almost 97.9% of Meta’s (formerly Facebook Inc.) Global revenue was generated through advertisement which is equal to 114.93 billion U.S. dollars. There are more than 3.6 billion social media users in the world. Also, according to an...

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How to Write Content That Ranks: Killer Guide For Beginners

Nearly 90% of marketers continue their investment in content marketing plans. In addition, 57% of B2C marketers said that on-page SEO content development helped their businesses to stand out on Google. No doubt, content has the power to break...

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