Securing Trust: How To Keep Customer Information Safe in 2024

As customer interactions move online, robust data security is more critical than ever. Unfortunately, consumer trust in how companies manage data isn't high. Pew Research Center findings indicate that:

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Essential Apps for Small Business Efficiency in 2024

Businesses operating on any scale have to prioritize efficiency first. It’s a particularly pressing imperative for smaller organizations, given that they will likely aim to take down some industry goliaths if possible.

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2024 Ideas to Increase Your Website Conversion Rate

Having a website isn't enough to attract and convert customers. You need to ensure it's optimized to turn those website visitors into paying customers.

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Grow Your Business in Non-English Markets: A Guide for SMEs

As a global customer success manager with extensive experience at Tomedes Translation Company, I've witnessed the remarkable growth potential for SMEs venturing into non-English speaking markets.

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5 Effective Ways to Get New Leads (With 5 Great Examples)

Can’t get enough leads for your business? You might not be exploiting the full potential of your website. A well-designed website can do wonders in generating new leads.

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Content Management Systems: Streamlining Content Creation & Management

I'm sure you've heard the word "CMS" before in your entire career in content marketing. Anyone who has incorporated content marketing into their plans is undoubtedly familiar with CMS or at least has a basic comprehension of it.

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How to Boost Website Engagement for Lead Generation

We live in an era where a website is the hub for almost all businesses, be it offline or online, B2B or B2C. And if generating leads and driving more revenue is your goal, your website is one of the first places you must look into.

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Identifying and Eliminating Bottlenecks in Your eCommerce Workflow

Efficient operational workflows play a vital role in eCommerce success.

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How to Build an A-Team for Content Marketing Excellence

With so much noise, both online and offline, every company needs a stellar content marketing strategy in order to be heard and noticed. A strategy, unfortunately, rarely springs out of thin air, so the first order of business?

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Benefits of Social Media Marketing For Small Businesses

Consumers spend an average of two hours and 24 minutes on social media daily, meaning social media marketing can put small businesses in front of potential customers who are already scrolling through feeds.

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Brand Design: Key Concepts and Importance in Modern Marketing

Branding is not just a buzzword in modern marketing. It's the key to defining your business’s reputation and making it stand out in a sea of competitors.

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Top Writing Tools to Humanize AI Content

Lately, websites have been using AI tools to create content quickly.

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AI and GPT in Digital Marketing Strategies

Nowadays, many marketers use the Internet and various digital tools to improve their quality and efficiency. They have a wide variety of AI-based (artificial intelligence) applications and software that offer great prompts, examples,...

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The Role of Email Marketing Specialists in Customer Relationships

Customer loyalty is the golden ticket to success in any industry. But in today's digital age, where face-to-face interactions are limited, how do you build those strong, lasting relationships with your customers?

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The Potential of Gated Content: Pros, Cons, and Best Practices

In the quest for growth, generating new leads is a top priority for many businesses. There are many ways to achieve this. Maybe you use pay-per-click advertising to get leads to visit your website.

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