social media

    How To Develop A Public Relations Strategy For Your Online Store

    No matter how big or small your company is, it’s always possible to find yourself in the middle of a public relations crisis. Whether it’s a scandalous incident involving one of your employees or something as seemingly innocuous as a social...

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    6 Out-of-the-Way Marketing Strategies For Your Small Business

    Are you stuck in a rut, employing the same old marketing tactics repeatedly but not getting the results you want? You're not alone. Even the most successful marketers experience creative blocks from time to time. 

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    How to Use an Image Gallery to Boost SEO and User Experience

    Let's be honest for a moment. We live in a world where visual content takes the win.From social media to the web, people are more likely to respond and engage with content that includes visuals.

    Social media giants such as TikTok, Instagram,...

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    How to Capitalize on Omnichannel Marketing - A Guide to the Future

     Gen Z and millennials dominate today's online customers. These two online consumer segments expect a high-quality user experience. For an omnichannel strategy to succeed, it requires well-developed systems, technology, and multiple...

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    Copywriting For eCommerce: The Ultimate Guide To Increase Sales

    In 2021, US consumers spent $87.78 billion shopping online in eCommerce stores. At the same time, the average eCommerce site converted less than 5% of customers. Think about that. Over $87b in purchasing in one year, and 95% of site visitors...

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    Which Apps Are Used for eCommerce?

    If you’ve ever tried to run an ecommerce business at scale, you’ve probably encountered time management issues. Setting up a store, handling products, and everything in between can seem endless. It’s nearly impossible for a single person to...

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    6 Tactics To Leverage Facebook Marketing for Growth

    If you're a small business owner, dedication and hard work are essential to finding success, regardless of your business type. You must take every advantage available to you, and that includes social media.

    Unlike big companies, you may not...

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    6 LinkedIn Content Marketing Tips for B2B Lead Generation

    LinkedIn is the go-to channel for B2B content marketing and lead generation. As a business owner or a marketer, you can post LinkedIn content and build a solid personal brand. 

    But, you must do it strategically to get the desired outcome from...

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    9 Ways to Sell More Products on Your eCommerce Store

    Promote your online store using eCommerce marketing tools for your business or drive sales for specific products. We will discuss nine tips to sell more products on your eCommerce store.

    A holistic approach to eCommerce marketing makes use of...

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    10 Tips To Help You Achieve Better Results On Social Media

    Instagram, TikTok, and Twitter are no longer just for fun. These social media platforms have turned into a gold mine for almost every business owner who knows how to use them.

    Facebook alone has nearly 3 billion active users, and growing. Of...

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    Top 10 Social Media Analytics Tools for 2023

    Rigorous posting on social media does not always mean social media success. What kind of posts attract maximum engagement? What time should you post, and how are your competitors doing it?

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    11 B2B Marketing Trends To Optimize Your Website for 2023

    B2B marketing trends are evolving at lightning speed as content marketing gains importance. Marketers have changed their attention from sales to digital content marketing and search engine optimization techniques to attract new customers.

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    5 Best Practices for Getting Your Return Policy Ready for the Holidays

    The holiday season is a busy time of year for small business owners.

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    8 Holiday Digital Marketing Tips

    The holidays are officially here, so retailers everywhere are launching holiday marketing campaigns. Practical Ecommerce predicts a slowing in holiday spending, so getting your digital marketing campaigns prepared will be critical for...

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    6 E-commerce Marketing Channels You Could Be Using

    Choosing the best eCommerce marketing channels for your business can seem challenging. Different marketers talk about their favorite channels being the best. It can all get very confusing. 

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