marketing

    Automating Customer Service: The Right Way

    The quality of customer service is a good indicator of the general health of any organization.

    A brand is unlikely to be prosperous in the long run if it does not cherish its consumers and tries to learn what they are searching for.

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    Lead Generation Ideas for Small Business

    What is Small Business Lead Generation?

    Small business lead generation refers to the use of numerous tactics by a small business to generate interest in their product or service and attract people interested in the hopes that they will...

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    12 Skillful Tips to Use After Holiday Sales to Keep Customers Shopping

    A holiday sale can make a huge boost to a company’s bottom line. People are actively looking to shop during these holiday season. But once the holiday season ends, how do you keep customers shopping?

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    6 Strategies to Help Small Business Owners Become More Successful

    Despite the struggles and changes in society, the world has adapted to new ways of living and working.

    So, as we look ahead to all the excitement and challenges in the years to come, there is no better time to adopt new small business...

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    Growth Marketing: Is it Right for Your eCommerce Business?

    Deciding on a marketing strategy for long-term success is tough.

    But rather than finding a winning sequence of ads or emails and sticking with them forever, you might be better served by using growth marketing to help you adapt your strategies

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    5 Reasons You Need to Display Customer Reviews on Your Website

    Collecting and displaying customer reviews on your website can have a huge range of benefits for your business! People like to see that others trust you and value your services. This makes reviews a great form of social proof for your...

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    How to Use Customer Feedback & Message Mining to Increase Sales

    Do you know86%of customers are willing to invest more for a better customer experience? 

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    15 Customer Touchpoints That Will Optimize Your Customer Loyalty

    Customer loyalty is the holy grail of business because nothing drives future investments like customers who are loyal to you. Loyal customers are less price-sensitive, spend more, and tell their friends about your business.

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    6 Must-Have Tech Tools for 2023 and Beyond

    Running a small business in a fiercely competitive world is tougher than ever. The growing customer demands blend with the uncertainty of a pendulum-like pandemic. This means you will be chasing targets and complaining about not having enough...

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    7 eCommerce Marketing Strategies to Boost Holiday Sales

    It's the most wonderful time of the year for eCommerce sellers. It’s almost Christmas, and much of the world is in shopping mode. Boosting sales during the holidays is essential, and holiday eCommerce sales are expected to increase by 14.4%...

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    The Customer Experience in 2022: 7 Trends You Need to Know

    2021 has seen a shift in customer service support toward digital channels.

    Businesses had to quickly develop new ways to deliver excellent client experience. Today, even those who were just considering the possibility of going digital have...

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    Capture More Leads and Increase Sales with the New POWR Popup

    Hey there POWR Heroes!We have some exciting news to share with you!

    Over the last six months, we’ve spent significant time bringing POWR Popup plugin into the future with beautifully designed features and updates that will help you get more...

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    What to Do Once You've Collected Leads: Effective Lead Nurturing

    So, you’ve collected leads on your website. Now what? 

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    6 Key E-Commerce Metrics To Track When Measuring Success

    Every business has to keep track of metrics to measure success and ensure growth. In other words, metrics serve as measurements for the health of a business.

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    eCommerce Marketing Myths, Debunked

    Starting an online business is not easy. There are plenty of tasks to be done in only so much time. On top of that, many tend to fall into the trap of finding shortcuts to success. This is often a result of misconceptions and myths floating...

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