Top 5 Online Halloween Marketing Ideas for Your eCommerce Business

Did you know that Halloween is the fourth most popular holiday in America? The top three are Christmas, Thanksgiving, and Easter. This means there’s a lot of potential for skyrocketing your online sales during the spooky season. And yet,...

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How Can eCommerce Brands Leverage Coupon Marketing to Improve Referral Customer Acquisitions?

Today's customers are savvy, and they are very well aware of how to capitalize on offers and coupons provided by brands. 63% of online buyers say that they want coupons to be more accessible. Though it is more beneficial to customers,...

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Challenges of Running Multi-Channel Ecommerce Marketing Campaigns

Marketing across multiple channels is challenging – it takes everything from organic and PPC campaigns, advanced SEO strategies, and harnessing customer data analytics to get it right. What’s more, the struggle to maintain communications...

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5 POWR Apps to Use For Marketing Your Holiday Deals This Season

Previously we discussed how you can create a holiday marketing plan for your online business. In this week’s article, we’ll look at how you can complete your plan with some POWR apps to reap the benefits of the holiday season. The following...

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17 Instant Message Marketing Tips to Boost Your Sales

Most modern businesses focus on apps as their sole method of mobile marketing. Apps are an excellent mobile marketing channel because of the interactive experiences they offer customers, but they’re not always the quickest way to...

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Leverage Product Reviews To Improve Consumer Confidence

One of the best things that consumers now have access to would be product reviews. Every consumer who has bought a product from a business can now review what they purchased.

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7 Steps to Plan Your Instagram Holiday Marketing Strategy for Your Ecommerce Business

 

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How To Create A Holiday Marketing Plan For Your eCommerce Business

The holiday season is coming up, which means that it’s time to think about planning your holiday marketing campaign. This is the time of great opportunity to increase your sales and build customer loyalty so you absolutely need to run...

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10 Quick & Effective Ways to Prepare Your eCommerce Site for the Holiday Season

The holidays are a time for family, friends, and festivities. 

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7 Strategies That Will Help You Grow An Email List for Your eCommerce Business

Every new business is always looking for ways to build an email list. That isn’t surprising knowing that nearly 80% of marketing professionals in 2020 said they’ve seen an increase in email engagement over the last 12 months. This, paired...

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7 Customer Acquisition Metrics You Should be Tracking in Your Business

Many business owners believe that customer acquisition metrics are an intimidating topic and that it requires the knowledge of experts. So they steer clear from it.

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8 Pinterest Tips For Small Businesses

2020 may be considered one of the major shaping forces for digital business. Many segments of the online industry made a giant leap just in this one year.  Many companies that were previously not prioritizing online markets are now joining...

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3 Key Takeaways About Product Reviews for Online Business Owners and eCommerce Brands

Are you a new business trying to attract new customers and generate leads? Then you might want to add a product review section to your website and encourage your existing customers to leave their opinions on your product. Reviews have been...

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What is the iOS 15 Update and How to Prepare for It?

With the recent iOS 14, iOS 14.5 and the upcoming iOS 15 updates the digital marketing landscape is changing. We wanted to speak a little about what these updates may mean for you and what you can do to make sure your marketing efforts...

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How to Test if Your eCommerce Website Messaging is Reaching the Right Audience

The way your brand is perceived by your audience can be the result of a variety of different things- customer experience, use, functionality, or even word of mouth recommendation. One thing is for certain however, your brand can only be as...

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