Gaukhar Murzagaliyeva

Recent Posts

8 Strategies to Enhance Social Media Risk Management

You might see your social media presence as a mere marketing tool, but it's also a vital part of your brand identity. And with great visibility comes great responsibility.

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Using AI Widgets to Automate Customer Support for E-commerce Sites

AI widgets make it faster, simpler, and more efficient to help customers with tasks such as tracking orders, answering questions, and managing returns. These widgets work 24/7, respond instantly, and handle multiple customers at once.

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How Protecting Your IP Can Drive Website Traffic and Brand Trust

Let's face it: trust is key when it comes to running a successful website and attracting a devoted audience. If your visitors lack confidence in your brand, they will search elsewhere.

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What is Behavioral Data? How to Use It for Maximum Conversion

What people like and dislike about brands and their products is constantly changing. Consumer preferences for this upcoming holiday season are difficult to predict.

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Indirect vs Direct Competitors: Stay Ahead of the Curve

Ideally, you’d develop products and easily connect with your target audience. They see what you offer solves their problems, and that’s the end of the sales process. In reality, a lot usually needs to happen before a prospect is ready to buy. 

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Can Technology Help A Startup Attract Top Global Talent?

One of the biggest challenges ambitious startups face is attracting the most talented candidates for job roles ahead of more resourceful competitors.

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Building Engaging User Experiences With Map APIs and Augmented Reality

Augmented reality (AR) and map APIs revolutionize how users interact with websites and apps. As of the tail-end of 2023, about 37 percent of respondents aged 18 to 29 in the United States stated they used their phones for maps/GPS navigation. 

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5 Data-Driven Customer Satisfaction Goals to Nurture Customer Loyalty

Customer loyalty is not a given thing – you have to work for it! Your customers have plenty of other brands that they can choose from, so to nurture their loyalty, you need to focus on delivering an exceptional customer experience that boosts...

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How to Develop a Sales Metrics Dashboard to Drive Revenue Growth

In a sales team, it’s crucial to study your key metrics and understand how they affect revenue so that you can adjust the sales process if needed. However, viewing metrics on a spreadsheet is cumbersome and frustrating and hampers your...

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How to Conduct Market Research for E-Commerce Growth

Conducting market research is an essential stage of any e-commerce business, particularly when it comes to encouraging growth. With an ever-changing sea of possibilities and challenges, market research can give you the guidance to navigate...

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How to Spot Market Gaps and Turn Them Into Growth Opportunities

If you develop new products – or source new products from manufacturers – how do you decide what might sell? You may even consider improving previous products or services and adding new features.

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2024 Ideas to Increase Your Website Conversion Rate

Having a website isn't enough to attract and convert customers. You need to ensure it's optimized to turn those website visitors into paying customers.

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The Role of Email Marketing Specialists in Customer Relationships

Customer loyalty is the golden ticket to success in any industry. But in today's digital age, where face-to-face interactions are limited, how do you build those strong, lasting relationships with your customers?

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5 Tips for Standing Out in a Crowded Online Marketplace

Digital technology has improved tremendously during the previous decade.

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Using AI to Boost Your YouTube & Facebook Ads (for Maximum Impact)

AI advertising has become affordable and convenient with the boom of programmatic advertising, enabling marketers to buy Ad slots on websites.

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