6 eCommerce Pricing Strategies to Jack up Your Revenue

In 2020, online shopping accounted for 17.8% of sales worldwide, with anticipation to reach 21% this year. There’s no doubt that eCommerce is experiencing phenomenal growth owing to the great convenience of digital shopping.

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4 Crucial Processes to Centralize Your Email Marketing

Email marketing is absolutely vital for modern businesses. With the right email marketing campaign, you can reach your target audience effectively, bring one-time customers back to your store, and announce special deals to your most loyal...

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What Is A Nurturing Strategy?

A nurturing strategy uses lead nurturing content to help you increase your overall number of leads, improve customer loyalty, and develop great relationships with your prospects at every step in your sales funnel!

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10 Video Production Best Practices to Boost Conversion Rates

Video marketing remains one of the best ways to attract a targeted audience and get them to convert into paying customers. According to 92% of marketers who participated in a recent Wyzowl State of Video Marketing Survey in 2022, video is an...

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7 Tips to Overcome the Challenges of Starting an Ecommerce Business

Many have this misconception that the internet is a friendly territory for those who want to engage in enterprising activities since it is cheaper to create an online shop and it does not require a lot of overhead expenditure. However, the...

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What Is A Conversion Rate In Marketing?

If you’ve just started a new online business or you're looking to increase your marketing to customers, then as you jump into learning about digital marketing, you'll often encounter the term "conversion rate."

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What Are The Steps Of The Conversion Process?

So you’ve started a business, and you are ready to watch the money roll in from the leads you’ve collected. But how do you transform a pile of names into profit? 

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6 Mobile Marketing Strategies That Can Help You Grow Your Business

If you’re running a business, you need to reach your customers through the channels they use the most. In previous decades, traditional media (TV, radio, and print) dominated the marketing landscape, but customers now use mobile devices to...

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What Are The Steps Of Conversion Optimization?

Digital marketing efforts aim to convert casual internet users into loyal customers. But how do you ensure that you achieve this goal? The answer is conversion optimization. 

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What Are the Steps for Creating a Conversion Path?

Conversion in retail is the overriding objective behind any promotional materials!

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What Are The Benefits Of Conversion Rate Optimization?

Suppose you're a small business looking to grow your company. In that case, you have probably read about conversion rate optimization (CRO). CRO involves a lot of testing and takes time and resources, so you might be wondering if investing in...

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7 Tips to Drive Traffic Using Google Maps (2022)

Google Maps is the most popular online map in the world. It has more than 23 million downloads and 150 million monthly users. Imagine that you can get a presence on Google Maps. It will be a great way to drive traffic to your store. People...

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Writing Tips for Moderating Comments in WordPress

As a blogger or a business owner with a WordPress website, you know the power of comments, don't you?

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What Are Good Conversion Rates?

A conversion rate is an excellent metric to measure your company’s success in marketing. But you may have some questions. For example, what is a reasonable conversion rate, and how can you boost yours? This blog post will discuss the...

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Your Complete Guide to Social Proof

You’d rather patronize a business if a friend or a family member recommends it. Social proof works the same way – a brand is more credible for you when someone you personally know has tried it and likes it.

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