ecommerce

    5 Reasons Why Leads Unsubscribe From Emails and How to Win Them Back

    It's frustrating when leads unsubscribe from your email list. Not only do you lose the potential business, but you also lose the opportunity to continue nurturing that relationship. Why do people unsubscribe from email lists?

    *Updated 8/7/2024

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    What Should a Contact Us Page Look Like?

    Every website needs a Contact Us page. But how can you make sure yours ticks all the boxes (no pun intended) without being so boring that customers just want to bounce? 

    Answer: The right design and custom forms. In this article, we’ll offer...

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    What is Social SEO, and Why Is It Important for Your Brand?

    Digital marketing has evolved in the past few years in response to Google’s algorithm updates in certain aspects and the steady rise of the 'content is king' era.

    *Updated 8/8/2024

    Previously, the standard SEO strategy focused on singular...

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    How Do I Optimize a Contact Us Page?

    Failing to optimize a Contact Us page is a common mistake people make when building a website. It’s often dismissed as a simple directory or another way for customers to reach the company.

    *Updated 8/8/2024

    And while it does serve as a...

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    Contact Us Page Tips

    The Contact Us page of a website is usually an afterthought, often reduced to a static landing page that doesn’t really do anything, which further feeds into the page’s bad reputation.

    *Updated 8/9/2024

    Since site owners don’t pay attention...

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    Sales Videos: What You Need to Know

    Let’s admit it. We’ve seen enough mediocre cold emails from brands promoting their new products or features, that we hardly notice them anymore. They are mostly the same, nothing eye-catching; bulky descriptions with bullet points and a...

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    What Is The Conversion Optimization Process?

    The conversion optimization process is a crucial marketing strategy for building your business. It can improve your conversion rates, create a loyal and satisfied customer base, and take your business to new heights.

    *Updated 8/9/2024

    After...

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    Workplace Culture Trends to Look Out for in 2024

    Pleasure in the job puts perfection in the work. Aristotle has anticipated the idea and importance of a perfect workplace for the ideal result. Our workplace is where we spend many hours of our lives.

    *Updated 8/9/2024

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    What is Lead Nurturing Content?

    A nurturing strategy aims to keep your brand in front of your customers, helping to increase conversion rate in eCommerce and develop excellent relationships!

    *Updated 8/12/2024

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    What Is Conversion In Retail?

    Retail stores rely on elaborate metrics to understand their target audience’s preferences. If they can get to the root of that, they can boost sales. 

    *Updated 8/12/2024

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    6 eCommerce Pricing Strategies to Jack up Your Revenue

    In 2020, online shopping accounted for 17.8% of sales worldwide, with anticipation to reach 21% this year. There’s no doubt that eCommerce is experiencing phenomenal growth owing to the great convenience of digital shopping.

    *Updated 8/12/2024

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    What Is A Nurturing Strategy?

    A nurturing strategy uses lead nurturing content to help you increase your overall number of leads, improve customer loyalty, and develop great relationships with your prospects at every step in your sales funnel!

    *Updated 8/13/2024

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    10 Video Production Best Practices to Boost Conversion Rates

    Video marketing remains one of the best ways to attract a targeted audience and get them to convert into paying customers. According to 92% of marketers who participated in a recent Wyzowl State of Video Marketing Survey in 2022, video is an...

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    7 Tips to Overcome the Challenges of Starting an eCommerce Business

    Many have this misconception that the internet is a friendly territory for those who want to engage in enterprising activities since it is cheaper to create an online shop. It does not require a lot of overhead expenditure. However, the ...

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    What Is A Conversion Rate In Marketing?

    Marketing is filled with metrics, but few are as crucial as conversion rate. If you’re running a business, managing an ad campaign, or optimizing a website, understanding conversion rates can mean the difference between success and failure.

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