Mick Essex

Mick Essex
Mick Essex is the Growth Marketing Manager at POWR. His career spans two decades primarily in the healthcare industry with stints in broadcast television advertising and copy editing. Mick attended the College of Journalism at the University of Louisiana - Monroe. He and his family currently call Lafayette, Louisiana home.
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Recent Posts

Why Law Firms Need To Invest in a Good Website

In 2023, there were around 450,000 law firms in the United States. Between 2018 and 2023, the average number grew by approximately 0.7 percent yearly.

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Digital Transformation Strategies for Restaurants That Just Make Sense

If you own a restaurant or plan on starting one, you’re likely interested in the market's profitability. In 2024, revenue in the food market reached USD 10.07 trillion and is expected to grow by 6.53 percent every year.

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9 Creative Ways to Elevate Your Website's Audio Experience

When web design is discussed, the focus is usually split between two major aspects—the aesthetic appeal of the visual elements and the usability of the interface. Yet there’s a crucial third consideration that often gets left out in this...

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Top 10 Web Hosting Services in 2024 - Ultimate Guide

In the ever-expanding world of website building, choosing a top-notch hosting service can feel like finding a needle in a haystack.

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Content Marketing’s Role in B2B PR: Creating Engaging Content

When it comes to B2B public relations, content marketing emerges as more than simply a strategy; it is the foundation for building trust, establishing connections, and delivering economic results.

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Buy Now Pay Later for Business (BNPL): Is It a Good Idea?

Buying something today and paying for it later has become increasingly common, especially in e-commerce. But it isn't just for shopping alone; it's also becoming more frequently used by businesses.

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Enhance Your Website With These Must-Have WordPress Plugins

An average person spends only 54 seconds on a website. Unfortunately, in this short period, they decide whether to visit your site or move on to the next one.

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3 Creative Ways to Turn Your Free Time into Money

If you are a student or maybe in between jobs right now, you might have a lot of free time on your hands. Why not use it to make some money on the side?

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Optimizing Shopify Stores for Speed: Essential Techniques and Tools

Just like the web development landscape, the eCommerce industry is also consistently evolving and Shopify has emerged as a global leader in the realm.

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What Information Should Be on an Emergency Contact Form?

Everywhere from offices to schools and daycare centers, having an emergency contact form is crucial. It helps handle urgent situations smoothly. Let's learn how to create one for your needs.

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Applying Mindfulness in Customer Service: Strategies & Best Practices

Today, new technologies have afforded businesses and individuals instant access to vast amounts of data, goods, and services. However, consumers still appreciate meaningful connections beyond transactional interactions.

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Maximizing Conversion Rates With Coupon Best Practices

Are you looking to turn those 'just browsing' visitors into loyal customers?

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3 QuickBooks Tools to Conquer Tax Season as a Small Business

Tax season can be challenging for small businesses, but it can also be a period of opportunity and growth with the right tools and strategies.

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Top Trends and Examples for Fashion ECommerce 2024

Within the global economy, the fashion industry is among the most dynamic. Seasonally variable, it adjusts swiftly to changes in consumer behavior, technological advancements, and industry dynamics.

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From Browsing to Buying: Optimizing eCommerce for High Conversion Rate

The effectiveness of your website is crucial to the success of your eCommerce business in today's digital age. It's measured by your conversion rate, which is the percentage of site visitors who carry out a specific action.

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