Mick Essex

Mick Essex
Mick Essex is the Growth Marketing Manager at POWR. His career spans two decades primarily in the healthcare industry with stints in broadcast television advertising and copy editing. Mick attended the College of Journalism at the University of Louisiana - Monroe. He and his family currently call Lafayette, Louisiana home.
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Recent Posts

How E-commerce Automation is Changing the Way Brands Scale

You can’t do everything yourself. Answering every message, managing stock, and sending order updates add up fast. But automation helps you take care of the boring stuff so you can focus on what actually moves the needle.

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Best AI Logo Generators Of 2025 (#1 Is Best)

No designing skills, no problem. AI logo generators create logos in minutes. A logo is the first thing that comes to anyone's mind when starting a business or looking to build a brand.

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How ChatGPT Responses Are Generated + How You Can Get Mentioned More

Getting found on Google search results is obviously still a necessity, but getting mentioned in AI-generated answers is becoming increasingly important as ChatGPT, and other AI tools like it, become a part of our everyday lives.

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The Hidden Shopify SEO Issue That Could Be Costing You Thousands

Shopify is an incredible eCommerce platform, but there's one major issue that often flies under the radar—and it could be hurting your store's ability to get found on Google.

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Blueprint for Digital Success: Building Winning Marketing Strategies

Digital marketing is the linchpin of success for businesses, no matter the size. Putting together a winning marketing strategy involves more than just creating compelling content or launching social media campaigns. A lot more.

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Payment Gateways: Guide to Support Your International Transactions

Navigating international transactions can be complex, especially when dealing with diverse currencies and global markets.

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BigCommerce vs Shopify: An E-Commerce Platform Showdown

Starting an e-commerce store is a big step, and choosing between hosting platforms like BigCommerce and Shopify is often the first hurdle you’ll face.

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Decoding the Alphabet Soup: 22 Must-Know Business Acronyms for 2025

My first year as a professional was 1999. It’s fair to say that a LOT has changed over the last 25 years, but one thing remains the same. There’s an acronym for everything, and no one can agree on which ones are the most important. This will...

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How to Streamline Email Response Automation and Maximize Revenue

Email remains at the heart of many businesses’ customer engagement strategies. It’s a simple and effective way to establish dialogue and keep customers informed.

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Black Friday SaaS Deals 2024

Black Friday is here, bringing incredible discounts on top SaaS tools that can transform your business.

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Best Black Friday Tech Deals 2024

As a small business owner, staying up-to-date with the latest tech tools can be the game-changer that keeps your business running smoothly and competitively. Black Friday is an excellent time to invest in tech essentials at a fraction of the...

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POWR Product Updates Newsletter - December 2024 Edition

We're back with the December edition of POWR Product Updates! This past month we launched a Google Sheet integration, two new apps, image layout improvements to popup, and lots of other news from the POWR Ranger team. Read on for more details.

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How to Leverage Digital Prospecting for Black Friday Campaigns

Black Friday marks the beginning of the festive shopping period — and what better way to encourage customers to splash their cash than with a huge Black Friday sale?

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How to Disable Pop-Up Blocker: Guide for All Devices and Browsers

Pop-up blockers are built into most modern browsers to protect users from unwanted advertisements and potential security risks. However, there are legitimate reasons to disable these blockers.

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POWR Product Updates Newsletter - November 2024 Edition

We're back with the November edition of POWR Product Updates! This past month we launched an undo/redo edit feature, mobile UX improvements to popup, autoresponder email layout refresher and lots of other news from the POWR Ranger team. Read...

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