In business, people tend to focus on numbers and hard facts. Success is usually equated with a large customer base rather than a loyal one. But many entrepreneurs often forget that while it is good to have a large customer base, it is equally...

Selling is about promoting your products and services the right way. To do that, you need to know what your target customers think. When you understand your target buyers, you can develop marketing strategies that result in conversions.

These days, having a professional-looking website isn’t enough to capture your target market’s attention. If you want to drive more traffic to your site, generate more leads, and close more customers, you need to get a bit more creative and...

In an age of minuscule attention, consumer retention and interaction are highly important to e-commerce business owners. I fall into YouTube video holes and am guilty of abandoning online articles halfway.

Robert is Here is a popular fruit stand and farm in Homestead, Florida, specializing in rare and exotic fruits and vegetables. As a popular local business featured in visitor guides (known for its awesome milkshakes), it wasn’t long before it...