Renu Sharma

Renu has been working in content marketing, content writing, and SEO space for the last 8 years. He has worked with top brands and influencers like "Shane Barker" and he is featured on many websites like B2C, GupShup, SEOblog, and many more.

Recent Posts

6 Proven Methods to Boost Engagement with Interactive Content

Did you know that interactive content can generate twice the engagement of static content? That’s right—twice. The secret ingredient can turn passive viewers into active participants, creating a connection that keeps them returning for more. 

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7 Reasons Why Organizational Culture is Important

Ever wondered why some businesses thrive while others struggle? It often boils down to more than just products and services—it's about the heartbeat of the company: its culture. 

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Essential Apps for Small Business Efficiency in 2024

Businesses operating on any scale have to prioritize efficiency first. It’s a particularly pressing imperative for smaller organizations, given that they will likely aim to take down some industry goliaths if possible.

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The Growing Importance of Video Marketing on Social Media Platforms

With over 91% of companies making video marketing a part of their marketing strategies and over 57% of consumers giving preference to video content from brands they support, the importance of video marketing cannot be overstated.

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Strategies For Managing Your Brand Reputation on Social Media

If you own a business, it's important to care about how customers, the public, and competitors perceive it. Your brand reputation depends on these stakeholders' beliefs, opinions, and knowledge, especially the public's.

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Email Lead Generation Tactics to Increase the Response Rate

Emails provide one of the best platforms for lead generation. However, standing out in a crowded inbox can be incredibly challenging—since many users receive tons of emails daily.

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Generative AI in Brand Building: Shaping the Next Era of Marketing

Generative AI, often shortened to ‘gen-AI,’ is a powerful technological tool that has changed the marketing world. Gen-AI has enabled marketing campaigns to start up within a couple of weeks, which would otherwise take ages to roll out. 

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Inbox to Conversion: The Journey of Email Marketing in Lead Generation

Email marketing is currently one of the most popular mеthods of digital marketing. Its popularity is bеcausе it еncouragеs digital markеtеrs to еngagе with a widе range of audiеncеs. Also, it incrеasеs thе chancеs of lеad gеnеration and...

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Account-Based Marketing: Targeting and Engaging High-Value Customers

Account-based marketing (ABM) is revolutionizing the marketing world. It lets you focus on personalizing and targeting your highest-value, best-fit accounts. Targeting high-value accounts helps you reduce wasted time on unqualified leads.

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