Kachi Eloka
Kachi Eloka is a freelance B2B SaaS content writer specializing in e-commerce, marketing technology (MarTech), and productivity software. She enjoys talking about the growth strategies of DTC brands and tech startups. She’s busy watching films, reading books, and learning to play the ukulele when she's not working.
Recent Posts
ECommerce Conversion Funnel: 6 Tactics and Tools to Boost Sales
Published on
2023-06-14
By
Kachi Eloka
Rarely do potential buyers land on your website, view a product page, add to their cart, and check out in one go. The chance of that happening is less than 2%.
The way people make purchase decisions is quite “messy,” as Google’s consumer...
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