It’s no surprise that brands on TikTok see about 1.8x more conversions than their ad spend share would predict, but only when they understand how the platform really works.
The video design, timing, hooks, edits, and storytelling rhythm all matter more than the product itself sometimes.
That’s why most viral brands didn’t do it alone.
Shortcuts:
- What is a TikTok Agency?
- Why You Should Hire a TikTok Agency
- Deep Dive Into the Top TikTok Advertising Agencies
- How to Choose the Best TikTok Marketing Agency
The smartest ones partner with special agencies that understand both the platform and the psychology behind it.
The type that can make a campaign feel organic even when it’s heavily strategized.
For that exact reason, we’ve rounded up the top TikTok agencies behind the brands everyone’s talking about.
Below, you’ll find:
- Agencies defining new creative standards on TikTok
- Insights into their core specialties
- Case studies that prove performance over hype
Keep reading, this is where things get real.
TL;DR: Top TikTok Agencies
- inBeat: The best full-service performance and TikTok growth agency. They turn UGC (user-generated content) and influencer content into measurable business growth, with case studies showing 1,700%+ sign-ups and 92% lower acquisition costs. Ideal if you want data-backed TikTok campaigns that actually scale.
- Nonsensical: A UK-based agency mastering creator-led, trend-reactive campaigns. Their “Meme Factory” model helps brands go viral fast, driving 10M+ organic views and millions of followers. Perfect for brands seeking culturally fluent TikTok presence.
- Disrupt Marketing: A performance-focused agency using creator storytelling and Spark Ads to drive measurable ROAS. Known for data intelligence and high engagement rates (4.81%+). Strong fit for brands prioritizing analytics and performance transparency.
- House of Marketers: A strategy-led agency with 250K+ creators and ex-TikTok leadership. They blend influencer and paid campaigns to hit millions of views and steady follower growth. Great for brands wanting insider-level execution at scale.
- The Goat Agency: A global powerhouse with 10B+ views and AI-powered influencer analytics. They integrate influencer, paid, and creative seamlessly to exceed campaign goals. Ideal for enterprise brands needing large-scale influencer programs.
What is a TikTok Agency?
These agencies specialize in decoding TikTok: what works, what fails, and why. They create short-form content designed to hit the right emotional and algorithmic triggers.
@designtimes8 What is a TikTok agency? #agency #TikTokAgency #agencylife
♬ original sound - Designtimes/Agent@Filmturn
Their work includes concept creation, trend research, editing, creator management, and paid media strategy. They plan full content calendars, run performance A/B tests, and optimize campaigns by analyzing engagement metrics.
This is where content creation becomes a structured growth system instead of relying on influencer luck or one-off viral moments.
Knowing what they are sets the stage for why they’re worth it.
And that brings us to the next section:
Why You Should Hire a TikTok Agency
Here’s what changes when you partner with a team built for TikTok.
You Gain Access to Creator Infrastructure
A TikTok agency already has the creator network, contracts, and production pipeline you’d need months to build. They know which creators actually convert, who delivers consistent engagement, and how to handle content rights without slowing down launches.
Working with them gives you an instant entry point into influencer collaborations that feel authentic instead of forced. You skip trial and error and start operating like a brand that already belongs in the conversation.
You Replace a Full In-House Production Load
Running TikTok at scale means more than finding creators. You’d need editors, copywriters, motion designers, media buyers, and someone who breathes analytics 24/7. Building that kind of team in-house eats budget, time, and coordination bandwidth.
That’s why many brands outsource.
These companies already run that machine for you. They have the specialists, tools, and production rhythm ready to plug into your brand. You pay for expertise and execution, not overhead. That’s how you stay lean while still playing at a big-brand level.
You Stay Aligned With Platform Rules and Ad Policies
TikTok’s rules shift constantly: from music licensing limits to branded content disclosures and regional ad restrictions. The platform removed over 500 million videos in 2024 for violating these evolving policies, proving how easy it is for brands to get penalized without realizing it.
A TikTok agency tracks every update, tests compliance in real campaigns, and adapts your content before penalties ever happen.
They know how to clear creative approvals, format ads correctly, and keep influencer deals compliant across markets. This saves your brand from takedowns, wasted ad spend, or silent algorithm penalties while keeping every campaign clean, visible, and scalable.
You Get Insider Access Straight From TikTok
TikTok’s global reach keeps expanding: its ads touched 1.59 billion people in January 2025, up +31 million year over year. That explosive growth makes insider access invaluable.
Top-tier agencies maintain close relationships with TikTok reps and get early entry to beta tools, ad formats, and trend data before the public rollout. That connection means your campaigns use features others only learn about months later.
They receive performance insights straight from TikTok’s internal dashboards and test new placements with priority support. This partnership speeds up troubleshooting, keeps strategy aligned with upcoming updates, and gives your brand a head start every time the algorithm shifts.
Now that you know what to look for, here’s who’s already doing it best.
Deep Dive into the Top TikTok Advertising Agencies
Below, you’ll find the teams making TikTok work harder than any other channel right now.
1. inBeat
inBeat is one of the top TikTok agencies driving viral brand growth.
The agency builds data-backed, social-first campaigns that turn TikTok audiences into loyal buyers.
Their focus on UGC and influencer collaborations gives brands a constant stream of high-performing creative assets built to convert.
For Booksy, a beauty scheduling app, inBeat designed a TikTok-first UGC strategy that spoke directly to nail techs and barbers facing everyday challenges like no-shows and double bookings.
By aligning the content with real professional pain points, they positioned Booksy as an indispensable tool for growth.
The results were staggering:
- 1,700%+ increase in business registrations in just three months
- 637% month-over-month jump in installs
- 92% reduction in cost per registration.
Beyond UGC and influencer marketing, inBeat also drives results with PPC, Meta and Google Ads, TikTok Shop optimization, podcast production, link building & SEO - in short, they’re a full-service performance agency.
Their ability to blend creative storytelling with precise media execution makes them a go-to partner for brands that want scalable growth on TikTok and beyond.
Industries: Beauty, Mobile App, CPG and DTC brands, Retail, eCommerce, Agencies, Fashion, Food & Beverage
Notable clients: New Balance, Deux par Deux, Linktree, Hopper, Nissan, Disney
Key services:
- Digital Marketing
- ABM Campaigns
- Link-Building
- Paid Media
- Social Media Marketing
- Brand Voice Strategy
- UGC Creation
- Spark Ads
- TikTok and Instagram Marketing & Advertising
- Micro-Influencer and Nano-Influencer Marketing
- SEO Solutions
- Content Marketing Services
- Creative Production
- Brand Development
- Product Marketing
- Growth Marketing
- Lead Generation
Reason to work with inBeat: You see results like 1,700%+ growth in sign-ups and 92% lower acquisition costs powered by data-driven TikTok UGC.
2. Nonsensical
Nonsensical is a UK-based TikTok agency that actually understands the platform’s culture.
They’re the force behind over 1 billion views and 4 million+ new followers for brands that wanted creator-led, organic traction.
Their 40+ team of strategists, creators, and media buyers run what they call the “Meme Factory”, daily internal trend sprints that help brands react within 24-48 hours.
That speed and cultural fluency make their work feel human, not like an ad stitched together from old campaigns.
Their work with Semrush proves it: in just 30 days, the “Chris” campaign crossed 1 million views.
Over 90 days, that same account hit 10 million+ organic views, 633,000 engagements, and added 50,000+ followers.
Industries: Beauty & Wellness, Fashion & Retail, FMCG & Consumer Products
Notable clients: The Ordinary, SEMrush, UNiDAYS, M&S
Key services:
- TikTok strategy & content planning (including TikTok Shop)
- Performance marketing
- Influencer & creator campaigns
- Paid media & TikTok Ads
- TikTok Shop launch, management, affiliate strategy & live shopping
- Influencer partnerships, Training, workshops & internal education
- Trend insight, content accelerators (e.g. internal Meme Factory)
Reason to work with Nonsensical: You gain a TikTok partner that delivers 10 million+ organic views and over 4 million followers through creator-led campaigns that move fast and stay native.
3. Disrupt Marketing
Disrupt is a performance-driven TikTok and influencer agency that connects data intelligence with creator strategy.
Their campaigns go beyond reach, activating Spark Ads, branded collaborations, cross-platform pushes, and direct account strategies to deliver verifiable ROAS on each project.
Supported by the Tomorrow Group network, they tap into data, AI, and search insights that reveal audience behavior at a deeper level.
Their campaign for Wasabi hit 584,533 impressions and 19,000 engagements, securing a 4.81% (well above industry norms) engagement rate and 517 link clicks.
By leaning into storytelling through TikTok and Instagram creators, they helped reposition Wasabi as the go-to summer lunch choice for students and professionals.
Industries: eCommerce, Fashion, Travel, Beauty & Luxury, B2B, Gaming, Food & Beverage
Notable clients: Wasabi, ECCO, Today Tix, Prezzee
Key services:
- TikTok influencer sourcing, recruitment & contract management
- Creator content production
- Creative direction & content review for influencer content
- Paid placements/ ad amplification (including Spark Ads)
- Full campaign management & optimization
- Performance tracking & reporting
- Trend & audience insight, platform strategy
Reason to work with Disrupt Marketing: You partner with a team that proves performance, delivering 4.81% engagement rates and cross-platform results powered by real creator insight.
4. House of Marketers
House of Marketers defines itself as a success-driven TikTok agency combining influencer strategy with paid advertising to scale brands effectively.
Their global reach and 250,000+ influencer network allow them to match your brand with creators who already speak to your audience.
Founded by former TikTok strategist Inigo Rivero, the agency benefits from insider-level insight into how the platform actually functions.
For Biodance, they activated 75 TikTok influencers within the dance community and drove around 5 million hashtag views, adding 10,000 new followers through content that perfectly aligned with platform culture.
Every element of the campaign was designed to move performance through creativity.
Industries: Artificial Intelligence, Automotive, Beauty, Community, Dating and Relationships, eCommerce, eSIM, Fashion, Fintech and Finance, FMCG, Food and Drink, Freelance Economy, Gaming, Health and Fitness, and many others
Notable clients: Biodance, Groupon, KFC, Hilton
Key services:
- TikTok influencer campaign design & execution (organic + paid)
- Paid social / PPC services (TikTok Ads, TikTok Shop, Meta, Google)
- Branded content & TikTok business profile content creation
- Influencer strategy, matchmaking, onboarding & management
- Analytics, optimization & campaign reporting
- Advertising solutions & audience engagement
Reason to work with House of Marketers: You collaborate with a TikTok agency backed by 250,000+ creators and insider platform experience that drives millions of hashtag views and real audience expansion.
5. The Goat Agency
The Goat Agency has delivered over 10 billion views through 50,000+ influencer campaigns across 37 markets.
With 650 social and influencer specialists, they combine scale with local precision.
Their proprietary platform, Ibex, drives influencer discovery, pricing transparency, trend tracking, and performance analysis powered by AI intelligence.
They manage every layer of influencer marketing (from paid media and content production to commerce and ambassador programs) ensuring campaigns connect from start to finish.
For Arla Cravendale’s 25th anniversary, they built an influencer-led event on a dairy farm that mixed fun and learning.
The results: 1.8 million 15-second video views, 18 million impressions, and a 39% view-through rate, exceeding the goal by 13%.
Industries: Beauty & Skincare, Consumer Goods / FMCG, Automotive, Technology & Electronics, Food & Beverage, Lifestyle & Fashion
Notable clients: Arla Cravendale, Snapdragon, NIVEA
Key services:
- Influencer-led paid media (amplifying creator content)
- influencer partnerships
- Influencer commerce & affiliate integrations
- Content production / creative direction for campaigns
- Influencer activations, events, brand trips & ambassador programs
- Advertising solutions
Reason to work with The Goat Agency: You gain access to a global team that drives 10 billion views and outperforms campaign targets by double-digit margins through data-driven influencer execution.
6. TIKTAL
TIKTAL is a TikTok-focused influencer and talent agency that runs campaigns from creator selection to detailed performance reporting.
Their model centers on creator authenticity, ensuring every talent is manually verified for genuine followers and engagement.
Operating globally with a focus on the US, Canada, and European markets, they maintain direct relationships with top-tier creators who actually move culture.
For Gucci, they collaborated with fashion creators who brought their full artistry into the campaign (from pottery to sketching), adding unexpected depth to the content.
The result was a viral hashtag challenge that reached 7.6 million views, included 5 creators, and achieved 1.2 million individual video plays while inspiring a wave of user participation.
Industries: Beauty & Cosmetics, eCommerce & Products, Fashion & Clothing, Technology & Gaming, Lifestyle & Entertainment, Health, Fitness & Wellness
Notable clients: Gucci, Playstation, Tiffany and Co
Key services:
- End-to-end influencer campaign management (strategy, briefing, negotiations, content, execution, TikTok Shop)
- Creator sourcing, talent verification & relationship management
- TikTok Ads & paid amplification to boost influencer content
- Branded content & ongoing content pipelines for brands’ own TikTok profiles
- Performance tracking, data-driven optimization, KPI reporting
Reason to work with TIKTAL: You collaborate with a TikTok-exclusive agency that delivers over 7 million hashtag views and ensures every creator in your campaign has verified engagement and creative freedom.
7. Power Digital
Power Digital positions itself as a full-funnel TikTok partner built around creative performance and data science.
Their approach combines media buying expertise with creative testing and early access to platform betas to refine every stage of the customer journey.
They frame TikTok as a serious performance channel, aligning brand and direct response goals within one strategy.
Here’s where their data comes into play.
Their “Rethink TikTok” research revealed that clients running full-funnel campaigns experience 18% higher revenue growth and 47% stronger iROAS compared to those using last-touch attribution.
Internal studies with TikTok’s Marketing Science team also showed up to 30x better ROI than traditional models estimate, reinforcing TikTok’s impact beyond awareness metrics.
Industries: Consumer Products / CPG, eCommerce & Retail, Consumer Services, B2B (for vertical strategies), Private Equity
Notable clients: Coola, Crocs, Graza, Gorjana, Rosenbaum & Rosenbaum.
Key services:
- TikTok marketing strategy & analytics (planning, segmentation, measurement, audience engagement)
- Media buying & ad execution (TikTok paid campaigns)
- Content & creative development (TikTok native content, UGC style)
- Influencer / creator marketing & partnerships
- Creator content production
- Organic social management for brand TikTok profiles
Reason to work with Power Digital: You gain a full-funnel TikTok partner delivering 18% higher revenue growth, 47% stronger iROAS, and ROI up to 30x better through integrated creative and data execution.
8. AIDEM Agency
Aidem is an Amsterdam-based TikTok agency that became the Benelux region’s first full-service specialist in 2021.
Their model combines creativity with precision, powered by an in-house “Hyper-Testing Framework” that uses AI feedback loops to optimize content and conversion delivery in real time.
Their curated Creator Database also enables fast, high-quality matches with talent across multiple countries, streamlining collaboration from concept to launch.
For SheaMoisture under Unilever, Aidem’s TikTok campaign lifted completed view rate from 1.3% to 4.7% and raised average watch time from 2.59 seconds to 7.98 seconds.
Brand lift studies showed a 6.9-point jump in Ad Recall and a 7.4-point improvement in natural ingredient association.
Despite representing only 12% of the media budget, TikTok outperformed all other channels: impressions exceeded targets by 97.5%, and traffic campaigns surpassed click goals by 126.5%.
Industries: Consumer brands / FMCG, eCommerce & Direct-to-Consumer, Technology & Apps, Entertainment & Media, B2B (for social / creative content)
Notable clients: Unilever, Bioré, aidem agency
Key services:
- Always-on content strategy & community growth
- Campaign launches (“Big Bang” initiatives)
- Hyper-testing framework for content iteration & performance
- Creator sourcing, matchmaking & management
- Branded content production & trend adaptation
- Performance marketing, optimization & reporting
Reason to work with AIDEM Agency: You partner with a TikTok agency that delivers 4.7% completion rates, 7.98-second watch times, and 126.5% traffic overperformance through AI-driven testing and precise creator matching.
9. Connect Management
Connect defines itself as a social-first talent agency rooted in influencer and TikTok marketing.
Based in the UK, they manage campaigns from creator sourcing to paid media integration, offering brands a full pipeline from idea to execution.
Their roster spans major creators, including Richard Sales with around 10 million followers, giving them access to both massive reach and tight niche audiences.
For Birds Eye’s “100 Years of Fast Freezing” campaign, Connect partnered with micro-influencers to push weekly content across TikTok and Instagram.
The effort drove 533,000 views and 16,300 engagements, achieving a 7.03% engagement rate while promoting the campaign across three major retailers.
Industries: Fashion & Beauty, Lifestyle & Entertainment, Travel & Hospitality, Food & Cooking, Sports & Fitness, Music / Creative & Media, Comedy, Family
Notable clients: Birds Eye, ASDA, Aldi Easter
Key services:
- Full campaign strategy & planning for TikTok influencer marketing
- Creator sourcing, vetting, and talent management
- Content production & optimization tailored to trending formats
- Paid ads management / amplification to boost influencer content
- Performance tracking, reporting, and iterative optimization
- Digital marketing services
Reason to work with Connect Management: You get a UK-based TikTok partner that delivers 7.03% engagement rates and connects your brand to audiences through verified creators with millions of followers.
10. CEEK
CEEK operates as a full-service digital and social agency that now places TikTok at the center of its strategy.
Their campaigns merge organic storytelling with paid amplification, integrating TikTok’s “Shop Now” feature to connect engagement directly to sales.
Their proprietary frameworks, “OCMX” and “E-Matrix™,” structure strategy, execution, and analytics under a unified, data-driven system.
When launching Mogu Mogu’s UK presence, CEEK built the brand’s TikTok channel from zero using viral concepts, influencer collaborations, and omnichannel rollouts.
The campaign generated 5.5 million views, 575,000 likes, and 17,000 followers within one week, transforming awareness into real audience traction.
Industries: Community & Charity, Construction & Real Estate, Ethical & Sustainable, Fashion & Retail, Food & Beverage, Health & Beauty, Home & Design, Hospitality & Events, Luxury & Lifestyle, Sport & Fitness, Startup & Venture, Travel & Tourism
Notable clients: Mogu Mogu, Ennismore, Deliciously Ella, DAME
Key services:
- Influencer marketing and creator campaign execution on TikTok
- Integration of TikTok’s “Shop Now” / shoppable features
- Organic TikTok channel strategy & content creation
- Paid amplification / marketing strategies
- Platform experimentation & feature beta testing
- Data-driven optimization and performance reporting
- Brand voice strategy
Reason to work with CEEK: You collaborate with a TikTok-focused agency that delivers 5.5 million views and 17,000 new followers in seven days through data-backed creativity and commerce integration.
How to Choose the Best TikTok Marketing Agency
If you’re ready to hire, these filters will separate the real operators from the ones just chasing trends.
Check Their Experience With TikTok Shop Integration
TikTok’s push into social commerce has turned its Shop into a performance battleground, so much so that in 2024 TikTok Shop surpassed $9 billion in GMV, representing around 650% year-on-year growth.
The right agency understands how to turn content into conversion, from product tagging and live shopping setups to creator-led sales funnels. Ask how they manage product feeds, catalog syncing, and ad-to-checkout tracking.
If they only mention awareness or engagement, they’re missing the point. A serious agency will show you ROAS from Shop campaigns, explain how they optimize product placements, and walk you through examples of content.
Prioritize Global Reach and Multilingual Execution
TikTok runs across cultures, languages, regions, and each one behaves differently. The best agencies adapt campaigns to match tone, humor, and platform trends in every market instead of copy-pasting translations.
Ask how they manage localization, creator sourcing, and cultural research. If they rely on automated subtitles or generic regional edits, engagement will drop fast.
A strong agency will have native-speaking strategists, cross-market testing setups, and a track record of scaling brands from one market to several without losing authenticity.
Assess How They Handle Creative or PR Crises
TikTok moves fast, and one misstep can spiral before you even refresh analytics. The best agencies plan for that. They monitor sentiment daily, react within hours, and already have response workflows built with your brand team.
Yet only 49% of companies have a formal crisis plan in place, and less than 25% regularly run drills to prepare for potential crises, which means your agency’s readiness can make or break your reputation.
Ask about times they’ve managed backlash, content takedowns, or trend fatigue. If they freeze under pressure or hide behind client statements, that’s a red flag.
A solid partner will show how they turned a crisis into a pivot: adjusting messaging, rebuilding trust, and keeping campaigns live without losing audience momentum.
Wrapping Up
You’ve just seen the agencies setting the pace for brands on TikTok. Each one brings its own creative system, production power, and strategy muscle - the kind that turns consistency into real visibility.
Partnering with a TikTok agency gives you more than influencer videos. It gives you measurable growth: higher engagement, faster conversion cycles, and stronger community impact. These teams know how to translate attention into sales and make your content drive actual business outcomes.
If you’re looking for a partner that already works with top global brands and understands creator strategy inside out, inBeat deserves your time. Their team builds systems that scale, connects brands with the right creators, and keeps every campaign built around performance.
You’ve got a clear shortlist now. Pick the agency that aligns with your goals, your pace, and your ambition. The next viral campaign can come from your brand, all it takes is choosing a partner that plays the TikTok game better than anyone else.
Frequently Asked Questions
How much do TikTok marketing services cost?
Pricing depends on scope, talent, and campaign goals. Smaller campaigns can start around $3K-$5K per month, while full-scale brand partnerships often run $15K and up. Costs cover creative strategy, content production, creator collaborations, and paid amplification. Always ask for a transparent breakdown before you sign.
Why should you hire a TikTok marketing agency?
A TikTok agency helps your brand move faster and hit results that random posting can’t reach. They combine creative execution, analytics, and platform expertise in one place. You’ll get campaigns built for discovery, engagement, and conversion, beyond just visibility. Their teams already know what works on the platform and apply that knowledge daily.
Are TikTok marketing agencies worth it?
Yes, if growth and consistency matter for your brand. The return comes from campaigns that drive measurable reach, engagement, and sales. Agencies bring tested frameworks, access to top creators, and insider platform knowledge. That combination saves time and compounds results faster.
What’s the difference between a general marketing agency and a TikTok-focused agency?
A general agency builds campaigns that fit multiple channels. A TikTok-focused one builds content that belongs inside the feed. They understand native trends, creator behavior, and the rhythm of short-form storytelling. Their creative direction aligns with how users actually consume content on TikTok. It’s a platform-first mindset instead of a cross-channel adaptation.
How do I choose the best TikTok agency?
Pick an agency with proven TikTok Shop results, multilingual reach, and a clear crisis plan. Ask for real ROAS data, localized campaign examples, and case studies that show how they handled tough moments. The best partner scales your brand globally while keeping every move fast, smart, and grounded in performance.
Mick Essex