website optimization

    Ecommerce Websites: What is Visual Identity and Why Does it Matter?

    Choosing what to wear each day or how we do our hair are all decisions that create your own unique look and affect the way in which others perceive you. The same simple concept goes for your eCommerce website.

    Building a brand that is cohesive...

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    3 Steps to Take When You Start an Online Business

    Communication is key to any relationship, and that includes customer relationships.

    Yet communication is one of the hardest skills to master because it requires you to think beyond yourself and begin to understand another person's perspective.

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    POWR Brand Assets

    Why Brand Assets Matter

    Having unique brand assets enables a company to be distinctive and stand out in the most crowded of spaces, the internet.

    Over time, they allow customers and prospects to connect with your brand right away and without...

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    10 Auto-Confirmation Email Best Practices [Tips + Examples]

    Sending an auto-confirmation email has become essential for businesses for many use cases, including confirming appointments with leads or confirming purchases on an eCommerce store.

    Auto-confirmation emails can build loyalty, provide better...

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    10 Simple Website Hacks to Increase Your Conversions

    These days, having a professional-looking website isn’t enough to capture your target market’s attention. If you want to drive more traffic to your site, generate more leads, and close more customers, you need to get a bit more creative and...

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