Burkhard Berger

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    Marketing Attribution: Everything You Need To Know (2024)

    Published on 2024-08-18 By Burkhard Berger

    If you struggle to convert customers despite heavy marketing spend, you may be spending on the wrong channels. Marketing attribution can solve this problem for you. 

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    Data-Driven Marketing: Definition, Examples & How To Do It

    Published on 2024-07-14 By Burkhard Berger

    You run ads but it feels like no one’s listening. Your website is beautiful but the visitors just aren't clicking "buy." Sound familiar? 

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    10 Proven Mobile Marketing Strategies To 10X Conversion Rates

    Published on 2024-05-19 By Burkhard Berger

    You see tons of traffic on your mobile site, but the engagement and conversion rates could be much higher. If you're looking to grab the attention of quick-scrolling mobile users and turn them into paying customers, you've come to the right...

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    Unique Selling Proposition (USP): Definition And Examples

    Published on 2024-03-11 By Burkhard Berger

    Are you struggling to make your small business stand out in a crowded online marketplace? You're not alone. First, you need a strong, unique selling proposition (USP) to set your business apart, highlighting what makes you different—and...

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    Omnichannel Retailing: What Is It And What Are Its Benefits

    Published on 2023-10-22 By Burkhard Berger

    Remember the last time you shopped? Browsing online but heading in-store for that final touch-and-feel before purchasing? 

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    9 Ways to Increase Customer Loyalty and Improve Sales

    Published on 2021-11-08 By Burkhard Berger

    Customer loyalty is one of the greatest accomplishments that a business can achieve. Turning a prospect into an advocate of your business by using your retention strategies or loyalty marketing is a great and fulfilling process.

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    Leverage Product Reviews To Improve Consumer Confidence

    Published on 2021-09-28 By Burkhard Berger

    One of the best things that consumers now have access to would be product reviews. Every consumer who has bought a product from a business can now review what they purchased.

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