Best SaaS Tools for Startups and SMBs

Implementing new SaaS tools will result in maximum benefits without huge costs. Here are the best SaaS tools for startups & SMBs for 2023 you need to see.

By Mick Essex & Gaukhar Murzagaliyeva
Nov 8, 2022
Best SaaS Tools for Startups and SMBs

A limited budget is one of the biggest challenges facing startups and small and medium-sized businesses (SMBs). SaaS marketing tools offer maximum benefits without spending much money, which is a win-win for the small business owner.

💡
Updated 9/30/2025

We can't imagine what would happen with limits on on-premise applications. Thanks to the entire SaaS industry, we could continue doing our regular business despite global uncertainty.

The SaaS industry has done exceptionally well in the last two years, and there is a SaaS management tool for every business activity.

SaaS development services are becoming increasingly important as businesses seek to leverage the power of cloud computing and deliver seamless experiences to their users.

Finding a tool that does everything you need may seem overly complicated to a non-technical person, especially when you include the need for a mobile-responsive design into the mix.

To simplify this, startups and SMBs can leverage expert SaaS development services to create custom software solutions tailored to their specific business needs.

We have curated the best SaaS tools for startups & small businesses. This article will give you a better idea of what SaaS tools to try, including SaaS reporting tools and CRMs, for example.

Revenue Grid helps companies automate interactions, use more business data, and maximize revenue. They provide users with simple tools and revenue intelligence software that saves daily time, increasing sales success, and becoming a natural part of the workflow.

Inoxoft is a custom software development company based in Texas. They focus on a personalized approach toward every client and deliver web and mobile apps with cloud capabilities, supply chain monitoring, production planning, and customer relationship management.

Check out software development for FinTech.


Best SaaS Tools for Startups and SMBs


1. ContactOut

homepage-ContactOut-1

ContactOut simplifies customer outreach for sales and marketing teams. You can easily find someone's email address with the email finder tool.

The straightforward email marketing tool makes it easy to stay in touch with contacts and keep them returning for more.

Key Features

  • The speed up Chrome feature enables you to save multiple leads directly from LinkedIn profiles.
  • Search portal to find people by name, company, or job title.
  • Data Enrichment tool gives full profile details, job titles, and contact information in a few clicks.
  • Schedule and track email outreach.

2. Videvo

Videvo

Videvo is a video effects marketplace providing affordable stock footage for creative professionals, filmmakers, and videographers.

Key Features

  • 500K+ stock videos, graphics, music, and sound effects.
  • 309,600 videos, including 18K free.
  • Premium licensing under royalty-free terms.
  • 11K+ motion graphics.
  • Plans from $4.99 to $24.99/month.

3. ProofHub

proofhub

ProofHub is a leading project management and collaboration tool.

Key Features

  • Task management: assign, prioritize, track, and monitor resources.
  • Team collaboration: real-time discussions, chat, and announcements.
  • Custom roles: control responsibilities for team members and clients.
  • Time tracking: estimate and monitor task durations.
  • Reports: analyze costs, time, and project progress.

4. Markettailor

homepage-markettailor

Markettailor helps B2B marketers create personalized website experiences without code.

Key Features

  • Visual editor for personalization.
  • Automatic A/B testing.
  • Traffic breakdown by segment.
  • Conversion tracking with Segment & Google Analytics.
  • Rich company data integrations.

5. HackerEarth

hackerearth

HackerEarth helps enterprises recruit and upskill developers.

Key Features

  • 16,000+ questions across 900+ skills.
  • Supports 40+ roles and 10+ frameworks.
  • Automated evaluation & benchmarking.
  • AI-driven, bias-free assessments.
  • ATS integrations with Lever, ZOHO, JobVite, etc.
  • Trusted by 4000+ global companies.

6. LeadsBridge

illustration workplace puzzle pieces

LeadsBridge is an iPaaS solution that integrates ad platforms and CRMs.

Key Features

  • Lead sync.
  • Audience targeting.
  • Online-to-offline tracking.
  • 370+ integrations with platforms.
  • eCommerce synchronization.

Joinblink offers an intelligent internal communication platform.

Key Features

  • Centralized hub for all employees.
  • Real-time updates and announcements.
  • Engagement tools to connect workplaces.
  • Analytics to measure communication effectiveness.

8. eClincher

homepage-eclincher

EClincher is a leading social media management platform.

Key Features

  • Monitor brand mentions across platforms.
  • Discover trends and conversations.
  • Cross-network publishing and filtering.
  • Customize posts per channel.
  • Unify social feeds in one view.
  • Recycle evergreen content.

9. GetAccept

homepage-getaccept

GetAccept is a category-leading digital sales room platform.

Key Features

10. Autoklose

homepage-autoklose

Autoklose is a sales engagement tool combining automation with B2B data.

Key Features

  • Email campaign management.
  • B2B contact data.
  • Email verification.
  • Email sequence templates.
  • Real-time reporting.

11. Visme

visme

Visme is a visual content creation and collaboration platform.

Key Features

  • Hundreds of design templates.
  • No design experience required.
  • Collaborate with brand consistency.
  • Store and organize assets.
  • Native integrations.

12. Podcastle

podcastle

Podcastle is an online podcasting platform to record, edit, and publish shows.

Key Features